Beer brand partners again with Neil Patrick Harris
March 30, 2015
White Plains, N.Y.-based Heineken USA’s Heineken Light beer brand is so confident that it's the best-tasting light beer that it is offering a money back guarantee. To inspire consumers of legal drinking age to try the light beer, the brand once again is partnering with celebrity Neil Patrick Harris on a new commercial and digital video to bring the offer to life in a humorous way.
“The White Russian” celebrates the classic cocktail made with Kahlua
September 2, 2014
New York-based Pernod Ricard USA, a subsidiary of Pernod Ricard SA, announced that its Kahlua brand has joined forces with Academy Award-winning actor Jeff Bridges to release "The White Russian," a Kahlua Productions short film honoring the classic cocktail.
Video series supports “Win an Extra SUNday” promotion to take chores off consumers’ to-do lists
May 7, 2014
Lipton Iced Tea launched the first video in a three-part comedic film series produced in partnership with actress Kristen Bell, who for the first time stepped behind the camera to serve as creative director.