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Jamba Juice stores in all five boroughs of New York City are coming together to support Food Bank of New York City through a consumer donation initiative. The stores owned by Emeryville, Calif.-based parent company Jamba Juice Co. are encouraging consumers to donate $1 to Food Bank For New York City and, in return, will give the consumers a Jamba Juice coupon book with various deals for use with their next Jamba Juice visits. All proceeds collected through June 13 will provide funding for the approximately 400,000 free meals that are distributed by Food Bank each day to New Yorkers in need.
Purchase, N.Y.-based PepsiCo Inc. and its philanthropic arm, the PepsiCo Foundation, are donating $300,000 to support international relief efforts in Serbia and Bosnia-Herzegovina following massive flooding that has caused widespread devastation and destruction. In addition to this financial commitment, the company is donating 1.5 tons of its products to help the more than 1 million people in need.
The night before having surgery, consumers often savor a full meal and drink in preparation for the next few hours of fasting.
For the launch of its first global campaign, Lipton partnered with Disney puppet characters the Muppets to encourage consumers to “Be More Tea.”
Chico, Calif.-based Sierra Nevada Brewing Co. has invited every one of the more than 2,700 craft breweries across the country to participate in a multi-weekend traveling beer festival this summer. Beer Camp Across America is a celebration for the entire craft beer community, aiming to bring together brewers and their fans, the company says.
In the wake of the devastation caused by Typhoon Haiyan on Friday, Nov. 8, beverage companies are working fast to send aid to affected communities in the Philippines. The typhoon flattened towns, destroying at least 80,000 homes and leaving more than 582,000 people homeless and more than 2,275 dead, according to a CNN report.
Seattle-based TalkingRain, the maker of Sparkling Ice, announced its sponsorship of Party Camp, a one-day event that aims to bring the joy of summer camp to grown-ups while helping the underprivileged.
KWV launched a line of seven African Passion wines in the U.S. market.
The holiday season is a great time of year to reflect on all of the gifts we have in our lives and maybe even share some of those gifts with others.
Cheerwine, the “legendary soft drink of the South,” and indie-rockers The Avett Brothers will host a charity concert Oct. 19 to support Operation Homefront, Big Brothers Big Sisters and the University of Virginia Children’s Hospital.
Peter B’s Brewpub, Monterey’s first craft brewery located behind Portola Hotel & Spa in Monterey, Calif., is milling, mashing and brewing up its 4th Annual Monterey Beer Garden.Read More