Items Tagged with 'soft drinks'

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Double Cola announces ‘The Great Outdoors Sweepstakes’

Brand partners with L2 Boards to promote water sports

Chattanooga, Tenn.-based The Double Cola Co.’s Double Cola brand launched “The Great Outdoors Sweepstakes,” a promotion encouraging Chattanooga and the surrounding area consumers to celebrate the outdoor lifestyle. The sweepstakes is hosted in partnership with L2 Boards, an outdoor retailer also based in Chattanooga that offers stand-up paddle board (SUP) and kayak rentals and lessons as well as longboards and slacklines for purchase.


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Judge rejects New York City ban on large-size sodas

Mayor Michael Bloomberg’s ban on soft drinks larger than 16 ounces in size was overturned by a New York state judge on Monday, according to a March 11 USA Today article.


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Cheerwine’s ‘Cane in a Can’

Cheerwine announced that it will introduce a four-pack of 12-ounce sleek cans launching in California for initial distribution on the West Coast. 


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Mountain Dew’s new interactive cans

 Designed especially for its limited-edition, 16-ounce cans in honor of “The Dark Knight Rises,” Mountain Dew partnered with Chromatic Technologies Inc. (CTI) to add a color-changing element to the can’s design.  


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Younger appeal for Double Cola

 Double-Cola introduced new graphics and packaging designed to connect with a growing market of youthful consumers who expect something unique and refreshing from a soft drink, the company says.  


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2012 Soft Drink Report

Reinventing soft drinks, strategies to re-entice consumers
In contradiction to the inherent effervescence of its products, carbonated soft drink (CSD) manufacturers are finding the current U.S. market less than bubbly.
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Big future in store for Big Red

Beverage-maker ramps up expansion of flavored CSDs
With a company history as vibrant as its flagship brand, Big Red Inc., Austin, Texas, is ramping up its efforts in 2012 to expand its Big Red brand throughout the United States as well as to honor the loyalty of those who have enjoyed the flavored carbonated soft drink (CSD) throughout the brand’s 75-year history.
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Big Red buys Thomas Kemper Soda Co.

Last week, Big Red Inc., one of the Top 10 largest soft drink companies in North America, announced its purchase of Portland, Ore.-based Thomas Kemper Soda Co.


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140 years strong

White Rock Beverages grows, evolves into niche markets

Around the 1900s, the White Rock brand was almost synonymous with “water,” says Larry Bodkin, president of Whitestone, N.Y.-based White Rock Beverages. It was even larger than Coca-Cola and Pepsi at the time, he claims. In fact, White Rock water was used instead of church-supplied holy water at Gloria Vanderbilt’s christening; White Rock was featured at the coronation of England’s King Edward VII; and Charles Lindbergh launched his historic flight from New York to Paris by smashing a bottle of White Rock sparkling water over his plane, the company says.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI December 2014 cover

2014 December

The December 2014 Beverage Industry includes a cover story on craft beer's revenue growth, as well as articles about health and wellness trends, Foco, the best packages of 2014, and more. Check it out today!

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Styles of Craft Beer

Which style of craft beer will see the most growth in 2015?
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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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