Scrolling through my LinkedIn newsfeed, a post from Chicago-based Mintel caught my eye. “Thirty-four percent of U.S. adults are interested in seeing carbonated soft drinks with added benefits,” the post stated.
Purchase, N.Y.-based PepsiCo Inc. confirmed the March 23 release of Mtn Dew DEWshine. The craft soda will be available nationally wherever premium beverages are sold, with a focus on the Midwest and Southeast regions. It will be available in large- and small-format retail outlets within the carbonated soft drink section.