Items Tagged with 'energy shot'

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Pyure O.E.O. energy shots

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Pyure Brands will launch a zero-calorie organic energy shot under the name of Pyure Organic Energy Optimization, or O.E.O. for short.


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Hero Energy Shot

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Hero Associates LLC launched Hero Energy Shot to honor and support the armed forces, police officers, firefighters and emergency medical technicians in the United States.


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GungHo Energy Gel Shot

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GungHo co-founders Danny Mason and Ryan Goodwin launched an energy gel shot to help consumers focus and stay alert.


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Celestial Seasonings Kombucha Energy Shots

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Celestial Seasonings launched Kombucha Energy Shots, all-natural 2-ounce shots that combine live, raw kombucha with B vitamins and energizing botanicals, such as ginseng and guarana.


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Rebel with a cause

Hip-hop artist 50 Cent partners to launch beverage with charitable benefit
By Jennifer Zegler
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As a hip-hop artist and actor, Curtis “50 Cent” Jackson is no stranger to collaborations. However, Jackson’s latest collaboration does not involve celebrities, but Pure Growth Partners, a New York City-based company that conceives and markets consumer brands with a philanthropic component.
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Rapper launches energy shot with philanthropic edge

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Pure Growth Partners, a New York City-based company that conceives and markets consumer brands, announced the launch of Street King, an energy shot made in collaboration with rapper, actor and entrepreneur Curtis “50 Cent” Jackson.


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Drinks and shots see energized sales

Energy category continues to appeal to a variety of consumers
By Jessica Jacobsen
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Although energy drinks were not immune from the effects of the economy, the category has shown its ability to grow in sales. Energy drink sales increased 14 percent to more than $5.9 billion in sales for the 52 weeks ending June 12 in supermarkets, drug stores, gas and convenience stores and mass merchandise outlets, excluding Walmart, according to SymphonyIRI Group, Chicago. The energy shots category also posted strong numbers with a 31.6 percent increase generating $1 billion in sales during the same time period.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

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Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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