Special effects, one-to-one personalized printed, or freshness graphics and temperature indicators on bottles and cans help brands make customer connections. Inks and coatings are at the heart of any sensory packaging experience, according to experts.
Sixty-six wine professionals from around the world judged the Finger Lakes International Wine Competition and later visited award-winning Finger Lakes wineries and attended a lunch at Waterloo Container in Waterloo, N.Y. The lunch-and-learn event featured three of the top beverage packaging manufacturers in the U.S. introducing new packaging innovations. These are innovations that can be expected on the shelves next to wines – or maybe holding wines – in the very near future.
The Coca-Cola Co., Atlanta, unveiled the world’s first PET plastic bottle made entirely from plant materials at the World Expo - Milan. PlantBottle packaging pushes the boundaries on sustainable innovation by using groundbreaking technology to create a fully recyclable plastic bottle made from renewable plant materials, the company says.
For many people, getting “inked” is a way to express their individuality. Although not quite the same as tattoos, inks and coatings in the beverage industry can be an important element to help brand owners set their products apart on the store shelf.
Pack Expo International 2013, which took place Sept. 23-25 at the Las Vegas Convention Center in Las Vegas, was the trade show’s largest event in Las Vegas yet, according to PMMI, the Reston, Va.-based host of the event. In fact, in early estimates, the association for packaging and processing technologies reported an attendance increase of 7.4 percent to 27,759 attendees, a 15.5 percent increase in exhibitors to 1,788 companies, and a 14.7 percent increase in net square footage to 722,437 net square feet, all compared with the 2011 show, which also set event records.
Pack Expo Las Vegas draws representatives from top food, beverage, pharmaceutical, personal care and other consumer packaged goods companies looking for the latest innovations in processing and packaging.