Items Tagged with 'Kraft Foods'

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Kraft Foods reports Q2 results

Beverage sales flat during quarter
July 31, 2014

Kraft Foods Group Inc., Northfield, Ill., reported a 0.7 percent increase in net revenue to $4.7 billion for the second quarter of 2014, which ended June 28, compared with the prior-year period.


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Maxwell House launches new brand identity to connect with younger coffee drinkers

Campaign supports new packaging, logo, product varieties
April 14, 2014

Maxwell House, a coffee brand of Northfield, Ill.-based Kraft Foods Group Inc., is redefining its 121-year-old brand to re-ground America in what is truly good about coffee, the brand says. As consumers seek products and experiences that are described as “awesome,” “amazing,” or “incredible,” Maxwell House is aiming to make itself more relevant to a new generation of coffee consumers by reminding people just how good “Good” is, it says.


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Kraft releases 2014 innovations hot list

Mio Energy to add Acai Berry Storm and Tropical Fusion flavors
February 18, 2014

Northfield, Ill.-based Kraft Foods Group released its 2014 Innovations Hot List infographic. The infographic details trends and new products from the company including the new Mio Energy Acai Berry Storm and Tropical Fusion flavors.


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Gevalia releases Keurig-compatible beverages

Café-style beverages available in three varieties
September 9, 2013

Gevalia, a brand of Northfield, Ill.-based Kraft Foods Group Inc., announced the introduction of its single-serve, café-style coffee beverages for use in the Keurig K-Cup brewer, a product of Green Mountain Coffee Roasters, Waterbury, Vt.


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Steps to innovation

Beverage brands find ways to stay relevant
July 15, 2013

When it comes to consumer packaged goods, thinking big with a positive attitude could be the key to innovation.


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Taking a hard look at expansion

Beverage industry experiences brand extension explosion
June 14, 2013

It’s amazing how much can change in a year’s time. As our staff began compiling Beverage Industry’s list of the Top 100 beverage companies (page 24), I realized the magnitude of changes that have taken place in the beverage realm within the last year.


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Kraft Foods and SodaStream enter co-branding deal

January 9, 2012

Kraft Foods Inc., Northfield, Ill., and SodaStream International Ltd., Airport City, Israel, formed a strategic partnership for the manufacturing, marketing, distribution and sale of Kraft Foods branded flavors for use with the SodaStream soda-making system.


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Gevalia coffee

December 12, 2011

Previously available online only, Gevalia coffee will be available in retailers in the United States for the first time in January through Kraft Foods Inc.


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Kraft announces leaders of its independent companies

December 5, 2011

In the next step toward launching two public companies, Northfield, Ill.-based Kraft Foods Inc.’s board of directors announced the appointments of the chairmen and chief executive officers of the future global snacks and North American grocery companies.


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Wine Riot - Chicago

Second Glass hosted Wine Riot in Chicago on May 2 and 3. Wine Riot offered attendees an all-access pass to hundreds of new wines as well as multiple educational sessions about different wine styles and varietals. (Photos by Jennifer Haderspeck)

6/25/14 2:00 pm EDT

Crafting growth: A look into the bourgeoning craft beer market

Learn how the beer segment is performing and where it is heading, what to consider before expanding your markets and innovations that are captivating consumer audiences.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI July 2014 cover

2014 July

The July 2014 Beverage Industry includes a cover story on the 2014 State of the Industry, as well as articles about PepsiCo Americas Beverages, Rooibee Red Tea kids line, and more. Check it out today!

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Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

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