Items Tagged with 'Anheuser-Busch'

ARTICLES

Shock Top celebrates National Pretzel Day with themed beer

Limited-edition Twisted Pretzel Wheat available at beer festivals, special events, on draft
April 24, 2014

To celebrate National Pretzel Day on April 26, St. Louis-based Anheuser-Busch’s Shock Top brand blended the taste of a cold beer with the taste and smell of a warm, fresh pretzel in its newest limited-edition beer: Shock Top Twisted Pretzel Wheat. The brand will serve the Belgian-style unfiltered wheat at special events nationwide and on draft at select locations for a limited time.


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Shock Top Honey Bourbon Cask Wheat

March 25, 2014

Anheuser-Busch (A-B), the U.S. arm of Anheuser-Busch InBev, introduced Shock Top Honey Bourbon Cask Wheat as its newest year-round offering.


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A-B to release Johnny Appleseed Hard Apple Cider

New alcohol beverage marks A-B’s first wholly new brand in 8 years
March 20, 2014

St. Louis-based Anheuser-Busch (A-B), the U.S. arm of Anheuser-Busch InBev, will release its new Johnny Appleseed Hard Apple Cider brand nationwide April 7. Inspired by the legendary adventurer and storyteller, Johnny Appleseed Hard Apple Cider features a refreshingly sweet flavor with a crisp apple bite, the company says.


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Shock Top introduces Honey Bourbon Cask Wheat

Brand releases introduction video of new beer
March 12, 2014

St. Louis-based Anheuser-Busch, a division of AB InBev, announced the latest beer release for its Shock Top brand: Honey Bourbon Cask Wheat.


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Bud Light 'Ritas,' Redd's line extensions support FMB growth

Consumers drawn to sweeter flavor profiles
March 10, 2014

Appealing mostly to female consumers and younger consumers of legal drinking age (LDA), the flavored malt beverages (FMBs) — also known as progressive adult beverages (PABs) — segment of the beer market brings in a slightly different demographic than the typical beer drinker, says Jeff Nowicki, chief strategy officer at Bump Williams Consulting Co., Stratford, Conn.


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Domestic beer case sales decline

Super-premium beer segment shows potential
March 10, 2014

The beer category, which includes domestic beer, imported beer, craft beer, hard cider and flavored malt beverages, has mostly remained flat or suffered minimal declines in off-premise accounts in recent years, according to market research firms.


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A-B launches Bud Light Lime Mang-O-Rita, Raz-Ber-Rita

Mix-A-Rita variety pack features four permanent flavors
March 3, 2014

St. Louis-based Anheuser-Busch (A-B), a division of AB InBev, is doubling the size of its Bud Light Lime “Ritas” portfolio with the introduction of two new permanent flavors: Mang-O-Rita and Raz-Ber-Rita.


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Busch Signature Copper Lager

February 25, 2014

Anheuser-Busch, the U.S. arm of Anheuser-Busch InBev, introduced Busch Signature Copper Lager in 12 Midwestern states.


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Budweiser reveals ‘Rise As One’ 2014 FIFA World Cup campaign

Beer campaign includes TV ads, special-edition packaging
February 19, 2014

In anticipation of the upcoming 2014 FIFA World Cup Brazil, St. Louis-based Anheuser-Busch’s Budweiser brand revealed “Rise As One,” a global creative campaign on behalf of its sponsorship of the tournament.


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Anheuser-Busch focuses on success in retail channels

A-B's retail lab, Your BPA platform present personalized approaches to beer merchandising
February 10, 2014

Following steady performance in 2012, beer sales are proving to be a bright spot in the consumer packaged goods (CPG) market.


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International Pineapple Day at Bahama Breeze

In celebration of International Pineapple Day on April 2, Bahama Breeze locations across the country invited the media and consumers to celebrate with cocktails that feature the tropical flavor of the pineapple. (Photos by Liz Parker and Jennifer Haderspeck)

10/10/13 2:00 pm EDT

Ditch the weighting agents: A cost effective solution for delivering flavors and actives

Available On Demand Learn how to reduce costs and energy use by enabling high oil load emulsions, eliminating the need for weighting agents like brominated vegetable oil (BVO).

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2014 April

The April 2014 Beverage Industry includes a cover story on moonshine, as well as articles about CSD brands, whiskey, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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