Research and Markets releases U.S. Soft Drinks Review
August 21, 2015
Research and Markets, Dublin, announced the addition of Canadean Ltd's new report "United States of America Soft Drinks Review 2014" to its offering. The report provides a comprehensive overview of soft drinks markets with forecasts to 2017, the company says.
How Food & Beverage Brands Can Remain Relevant to U.S. Consumers
June 1, 2015
Many of America's largest food and beverage (F&B) companies are in trouble, Rabobank, New York, says in its new report, "Dude, where's my consumer?" Iconic brands are increasingly out of favor with U.S. consumers, whose preferences and priorities have evolved, Rabobank says. Rabobank analysts predict that unless large F&B brands take bold action, they run the risk of following baby boomers (once their core consumer) into retirement.
The August 2015 issue of Beverage Industry includes a cover story about Goose Island beer, as well as articles about digital marketing, energy drinks, and CORE Hydration bottled water. Check it out today!