Cost: FREE
Duration: 60 minutes, includes Q&A
Where: Right from your computer. Scroll down to register.

Do you know what type of new beverage consumers are most likely to try? Do consumers make purchase decisions based on flavors, packaging or both?

Beverage Industry’s Innovation & New Product Development Webinar will draw on some of the industry’s most well-versed experts in new beverage development to learn about fresh, current and insightful information on launching a new beverage. Find out how to:

• Analyze the latest trends in the marketplace
• Develop new beverages consumers want to try
• Package your beverage to stand out from the crowd
• Increase sales by being innovative 

Sarah Theodore Global Drinks Analyst Mintel Food and Drink	Ken Amaral Senior Project Leader The National Food Lab Product Innovation Division
Russ Napolitano Vice President Strategic Development Wallace Church, Inc.	Moderator: Elizabeth Fuhrman Editor-in-Chief Beverage Industry

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