Articles by Stephanie Cernivec

Nielsen: 85 percent of new products fail in the marketplace

Anheuser-Busch learns from mistakes to build effective Ritas portfolio

For consumer packaged goods (CPG) companies, it’s a bit scary to hear the Nielsen statistic that more than 85 percent of new CPG products fail in the marketplace.


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KeVita builds the next generation of health and wellness beverages

KeVita reveals a new brand extension coming this fall

Within the beverage industry, one trend exists that generally spans every category: health and wellness.


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Smart Snacks in School nutrition standards take effect

Some high schools fear new standards could cause revenue losses

Last month, the U.S. Department of Agriculture (USDA) initiated its new Smart Snacks in School nutrition standards, which affect the sale of foods and beverages that are not part of federally supported meals programs.


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Beauty and anti-aging ingredients grow in beverage applications

Multiple age groups demanding beverages to reverse aging process

In three years, nearly half of the U.S. population will be 50 years of age or older, and they will control 70 percent of disposable income in the country, according to a recent webinar titled “Aging well: How to win with the growing and lucrative segment of health-focused seniors,” hosted by Todd Hale, senior vice president of consumer and shopper insights for Nielsen, New York.


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Inspection equipment adapts to market needs

Non-contact inspection remains popular in beverage industry

The product name has been trademarked; the formulation has been perfected and patented; the packaging is unique and shelfworthy; yet, this product might never make it to retail because the owner forgot about one vital step: inspection.


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Flavored whiskey boosts segment growth

Fireball Cinnamon Whisky jumps 200 percent

At InterBev last month, I attended an educational session about alcohol trends called “Where did my drink go?” presented by Nik Modi, managing director at RBC Capital Markets, New York.


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Rooibee Red Tea debuts kids line

Brand also announces upcoming essence waters line

Most small-business owners see the world through rose-colored glasses when launching their companies, optimistic that their new ventures will succeed and thrive. In the case of Rooibee Red Tea, Louisville, Ky., this optimism has produced strong results.


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Telematics software offers real-time solutions for beverage distributors

Tracking solutions coded for tablet, mobile connectivity

Because of GPS devices, drivers nowadays are used to being instructed to “turn right in 500 yards” or — for those a little more navigationally challenged — “make a legal U-turn when possible.” Beverage distributors are equipped with these advantages as well, but the latest telematics solutions offer some added perks to help drive efficiency, safety and more.


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Sweetener usage changes with consumer preferences

Consumers look for natural sweeteners that don't compromise on taste

In recent years, consumer concerns about sugar intake have created a macrotrend of healthier beverages. As a result, the beverage industry has seen natural sweeteners like stevia evolve and become more widely used.


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Beverage industry experiments with new product states

Vaporized soda, powdered alcohol could change the face of the beverage market

In science class, we learned about the three states of matter: liquid, solid and gas. We know that when water freezes, it becomes ice, and when it’s heated, it becomes vapor. We’re used to seeing water in all three states.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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