Articles by Stephanie Cernivec

Inspection equipment adapts to market needs

Non-contact inspection remains popular in beverage industry
By Stephanie Cernivec
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The product name has been trademarked; the formulation has been perfected and patented; the packaging is unique and shelfworthy; yet, this product might never make it to retail because the owner forgot about one vital step: inspection.


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Flavored whiskey boosts segment growth

Fireball Cinnamon Whisky jumps 200 percent
By Stephanie Cernivec
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At InterBev last month, I attended an educational session about alcohol trends called “Where did my drink go?” presented by Nik Modi, managing director at RBC Capital Markets, New York.


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Rooibee Red Tea debuts kids line

Brand also announces upcoming essence waters line
By Stephanie Cernivec
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Most small-business owners see the world through rose-colored glasses when launching their companies, optimistic that their new ventures will succeed and thrive. In the case of Rooibee Red Tea, Louisville, Ky., this optimism has produced strong results.


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Telematics software offers real-time solutions for beverage distributors

Tracking solutions coded for tablet, mobile connectivity
By Stephanie Cernivec
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Because of GPS devices, drivers nowadays are used to being instructed to “turn right in 500 yards” or — for those a little more navigationally challenged — “make a legal U-turn when possible.” Beverage distributors are equipped with these advantages as well, but the latest telematics solutions offer some added perks to help drive efficiency, safety and more.


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Sweetener usage changes with consumer preferences

Consumers look for natural sweeteners that don't compromise on taste
By Stephanie Cernivec
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In recent years, consumer concerns about sugar intake have created a macrotrend of healthier beverages. As a result, the beverage industry has seen natural sweeteners like stevia evolve and become more widely used.


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Beverage industry experiments with new product states

Vaporized soda, powdered alcohol could change the face of the beverage market
By Stephanie Cernivec
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In science class, we learned about the three states of matter: liquid, solid and gas. We know that when water freezes, it becomes ice, and when it’s heated, it becomes vapor. We’re used to seeing water in all three states.


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Vita Coco works to make coconut water the next orange juice

Coconut water brand uses flavors to appeal to consumers
By Stephanie Cernivec
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Ten years ago, U.S. consumers might have thought you were a bit “nutty” if you told them that coconut water would be a multimillion-dollar beverage category one day. In fact, Vita Coco Co-founders Michael Kirban and Ira Liran didn’t even believe it at that time.


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Carts and hand trucks help with ergonomic delivery

Delivery equipment flexes to accommodate varying packages
By Stephanie Cernivec
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When it comes to beverage delivery, safety is a top concern. However, drivers also are interested in delivering more product in less time, says Kari Michalski, channel manager for Magline Inc., Standish, Mich.


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Using packaging shape to create beverages that stand out

Focus on imagery can help attract ethnic consumers
By Stephanie Cernivec
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Using body language, people can express themselves in a variety of ways without saying a word. Likewise, packaging offers its own form of “body language” to attract shoppers upon first glance. New York-based 4sight Inc. refers to this as “form language.”


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Beer liquid concentrates could take home carbonation to a new level

At-home carbonation machines enable consumers to experiment with craft beverages
By Stephanie Cernivec
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In February, The Coca-Cola Co. and Green Mountain Coffee Roasters Inc., now known as Keurig Green Mountain, announced plans to develop a new at-home beverage system called the Keurig Cold that would enable consumers to make their own Coca-Cola branded drinks at home.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI September 2014 cover

2014 September

The September 2014 Beverage Industry includes a cover story on our Wholesaler of the Year, The Odom Corp., as well as articles about single-cup and iced coffees, cconvenience store growth, vegetable flavors, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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