Articles by Jessica Jacobsen

Crafting a different kind of cider

Crispin Hard Cider Co. targets expansion with premium offerings
By Jessica Jacobsen
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Joe Heron, president and chief executive officer of Crispin Hard Cider Co., says the Minneapolis-based company is not your traditional cider company. Whether it’s the company’s use of unpasteurized fresh-pressed juice or its historic and pop culture references in the names of its products, Crispin is seeking a point of differentiation in the hard cider market.
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Flexible future forecasted for lab testing

Equipment caters to growing, changing beverage market
By Jessica Jacobsen
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With more beverages introduced to the market every day, lab testing equipment suppliers are tasked with developing equipment to accommodate the growing marketplace.
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Competitive spirit spurs new formats

Larger retailers get creative to compete for market share
By Jessica Jacobsen
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As non-traditional grocery retailers see more competition from dollar store formats and wholesale club stores, mass merchandisers and supercenters are enlisting new ways to grow their consumer bases.
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Automation making strides in warehouses

Automated storage and retrieval systems address key trends
By Jessica Jacobsen
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Updating or investing in automation for a warehouse can be a large capital expenditure, but it is an investment that many companies are willing to make.
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Local pride

By Jessica Jacobsen
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As more beverage companies pop up on the radar, it can be fun and interesting to see where they are located. Having emerging and established companies in your backyard can allow for a sense of pride and connection with those brands.
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Zico is hydrating a growing culture

Zico Beverages targets niche in the sports drink market
By Jessica Jacobsen
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Fresh out of college in 1991, Mark Rampolla ventured to Latin America as a Peace Corps. volunteer in Costa Rica. He also spent time in Mexico, Central America, the Caribbean and Brazil. During his travels, Rampolla was enlightened by many things within the Latin American culture, including a popular regional drink: coconut water.
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What’s next?

By Jessica Jacobsen
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Whether it’s for suppliers or finished beverages, trade shows can provide an eye-opening experience about what trends are on the horizon. At this year’s National Association of Convenience Stores (NACS) Show, the Cool New Products section was a great introduction to what innovations companies were showcasing. And on the show floor there was no shortage of emerging brands and categories.
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Xyience appeals to an active lifestyle

Xyience Xenergy drinks target healthy energy
By Jessica Jacobsen
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As the energy drink market expanded years ago, sports nutrition and supplement company Xyience, Las Vegas, saw the emerging category as the next step for its products. That evolution led to the development of Xyience Xenergy drinks. “Xenergy is ‘zen energy;’ that’s what it means,” says Michael Levy, chief financial officer and chief operations officer with Xyience. “It has a concept of healthy energy for people with an active lifestyle.”


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A colorful palette of options

Color trends address natural demands, stability concerns
By Jessica Jacobsen
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For beverages, colors can play a crucial role when it comes to shelf appeal. They can help grab a consumer’s attention as well as correspond to the flavor and branding of a beverage. In addition, as beverage-makers seek more natural ingredients to be able to provide clean label statements, the search for colors that can deliver on all of those requests has helped spark innovation among ingredient suppliers.
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Functionality niche expanding

Performance beverage ingredients meet broader consumer needs
By Jessica Jacobsen
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Beverages have become more than just a source of refreshment. Consumers also are turning to beverages for functional benefits. Sports drinks as well as energy drinks and shots have become a source to provide a variety of functionalities.“There are quite a number of functional benefits that consumers are looking for with energy drinks and shots besides [an energy] boost,” says Garima Goel Lal, senior analyst at Mintel International, Chicago.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

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2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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