- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
Big Red Inc. released its rebranded and repackaged Hydrive Energy Water, which merges the function of an energy drink with the taste of enhanced water, the company says.
Tanduay Distillers Inc. debuted its Tanduay Gold and Silver Asian Rums in the United States this summer.
Pura Vida Tequila Co. launched El Guapo’s Pura Vida Bloody Mary Maria Mix for mixing with vodka or tequila.
Real Ale Brewing Co. released its newest canned beer, The Sword Iron Swan Ale, named after the heavy metal rock band The Sword.
Kate Farms released its flagship product, Komplete Ultimate Meal Replacement Shakes.
A. Hardy USA introduced VSOP Organic Cognac, which features aromas of fresh pear, vanilla and roasted hazelnuts, the company says
Dust Cutter Beverage Co. released its first product line of all-natural, Western-style, premium lemonades.
Uproot Wines launched its 2012 Grenache Blanc and 2011 Sauvignon Blanc Reserve white wines.
Anheuser Busch, a wholly owned subsidiary of Anheuser-Busch InBev, will nationally launch 11.5-ounce reclosable aluminum bottles for its Bud Light Platinum beer later this year.
Hendrick’s Gin invites consumers to experience the world inside its bottle. (Photos by Jennifer Haderspeck)
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