New Products

Honest Tea

Honest Tea released a new lineup of five teas in PET bottles with new graphics on the labeling. The portfolio includes three new tea introductions and revised formulations for Honey Green Tea and Pomegranate White Tea with Acai. All of the teas are USDA Organic and remain less than 40 calories per serving. Lemon Black, Peach White and Citrus Green Energy Teas are the new additions to the line. Citrus Green Energy Tea contains green tea, yerba maté, oranges and lemons, and the company buys renewable energy credits that help offset all the energy consumed in the production chain. Label changes include brighter graphics and prominent placement of EGCG content in the teas on the front label. Honest Tea’s green teas offer 250 mg. of EGCG per bottle and its white teas 150 mg. of EGCG.

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Java Monster

Monster expanded its Java Monster line with five new offerings and added Monster Mixxd. Lo-Ball, a low-calorie version of Java Monster Originale, offers 50 calories per serving and Nut-Up is Java Monster’s take on a non-fat soy latte. Monster also added an international line of Java Monster beverages with Irish, a Java Monster premium coffee and cream in a non-alcohol Irish blend, which the company suggests to mix with whiskey.

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Eldorado Artesian Spring Water

Eldorado Artesian Springs Inc. launched a line of USDA Organic Vitamin Spring Waters that combine organic ingredients, vitamins and mountain spring water that contains naturally occurring electrolytes, the company says. Available in six flavors — Peach Mango, Dragonfruit, Black Raspberry, Pink Passion Guava, Strawberry Blueberry and Sicilian Orange — the spring waters are formulated with organic cane sugar and contain vitamins C, B3, B5, B6 and B12.

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Rising Beverage Co. created Activate, a line of functional drinks with a unique cap. Activate’s vitamins and herbs are stored as a powder in a moisture-resistant chamber inside the cap. When the cap is twisted, a small plastic blade cuts the seal and releases the ingredients into the water. As a result, all active ingredients are stored separate from the water and kept fresh until they are released for maximum potency, the company says. Activate is available in four varieties: Vitamin (Fruit Punch flavored), Immunity (Orange flavored), Antioxidant (Berry flavored) and Energy (Lemon Lime flavored). The vitamin water is sweetened with Splenda and contains five calories per serving. Activate contains no preservatives and offers vitamins and minerals ranging from vitamin A, B1, B3, B5, B6, B12, C, D, E, biotin, chromium, folic acid, coenzyme Q10, EGCG, creatine and tea catechins. A 16-ounce bottle retails for $2.29.

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Aquafina Alive

PepsiCo relaunched its Aquafina Alive line and introduced four reformulated versions — Satisfy, Protect, Energize and Hydrate — including a variety with 10 percent of the recommended daily value of fiber. Satisfy (Peach Mango flavored) offers the benefit of fiber and contains 10 calories. Protect (Berry Pomegranate flavored) provides 10 percent of the recommended daily value of vitamins E and C. Energize (Orange Lime flavored) contains 10 percent of the recommended daily value of vitamin B and is enhanced with as much caffeine as in an average cup of coffee. Hydrate (Lemon flavored) offers electrolytes, sodium and potassium. Protect, Energize and Hydrate are calorie free.

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Bawls Guarana G33k B33r

Hobarama expanded its line of Bawls Guarana energy drinks with G33k B33r. The high-caffeine root beer is aimed at root beer fans who want to let out their inner geek. Written in “Leet Speak,” a language, popular among techies, where letters are substituted with numbers, G33k B33r contains guarana for a natural caffeine kick.

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Diet New Leaf Blue Tea

Skae Beverage International added two dietversions to its New Leaf Blue Tea line. Diet Blue Tea Lemon and Diet Blue Tea Peach are sweetened with Splenda and contain no calories. The two new diet varieties join New Leaf’s nine other flavors, and all are packaged in 16.9-ounce glass bottles.

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Dog On It!

White Hat Brands released three new Dog On It! flavors and changed the packaging for all five all-natural fruit beverages. Dog On It! Kiwi Watermelon, Strawberry Lemonade and Tropical Tangerine join Berry Punch and Orange Splash. The fortified juice beverages include nutrients such as calcium and vitamins A, B, C, D and E. The refreshed package design complements the new fruit flavors and the addition of the Juvenile Diabetes Research Foundation International logo, marking its partnership with White Hat Brands. A six-pack of 8-ounce bottles retails for $3.99.

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Illy Caffè

The Coca-Cola Co. and Illycaffè SpA entered into a global joint venture called Ilko Coffee International to introduce three premium ready-to-drink coffee products in 10 European countries in April. The first releases include Illy Caffè, a full-bodied, espresso-based coffee with no milk; Cappuccino, a blend of Illy espresso, milk and dark cacao; and Latte Macchiato, a smooth Illy espresso blended with milk. Caffè is available in 150-ml. cans and the milk variants in 200-ml. cans. The initial release is through Coca-Cola Hellenic in Athens, Greece. Additional introductions in Europe, Asia, North America, Eurasia and the Pacific are slated throughout the remainder of 2008 and into 2009, and will be delivered through the Coca-Cola system.

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Paani Enhanced Waters

Tasoma introduced Paani Enhanced Waters aimed at improving bone health. Each 20-ounce bottle of water contains 100 percent of the daily recommended value for calcium (500 mg.) and phosphorus (500 mg.). The sugar- and preservative-free enhanced water contains 15 calories. Available in Blueberry/Pomegranate, Peach, Orange and Lemon/Lime flavors, Paani Enhanced Water is priced at $1.89.

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Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.


Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

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The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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