Quaker-branded Jamba Juice boost delivers full serving of whole grains, companies say
July 29, 2013
Jamba Juice Co., Emeryville, Calif., and The Quaker Oats Co., a subsidiary of PepsiCo Inc., Purchase, N.Y., have entered into a strategic product development alliance. The partnership capitalizes on both companies' equities and capabilities in engaging health-conscious consumers, and officially launches with an easy-to-blend version of Quaker Oats whole grain as part of Jamba Juice’s roster of boosts available in its stores nationwide, the companies say.
Information Resources Inc. (IRI), Chicago, named Richard Hurst to the newly created position of practice leader of IRI’s beer, wine, spirits and tobacco vertical. Hurst will report directly to Piyush Chaudhari, president of the Americas for IRI.
Purchase, N.Y.-based PepsiCo announced that its organic net revenue for the second quarter of 2013 increased 4.2 percent to $16.8 billion, with volume of its beverages increasing 1.5 percent organically.
Cicero-based company presents Green City Cocktails tent
July 23, 2013
Chefs and restaurants came out to share their culinary expertise at Green City Market Chef’s BBQ Benefit on July 18 in Chicago. Long-time sponsor and participant Wirtz Beverage Illinois, Cicero, Ill., presented its Green City Cocktails tent, enlisting the city’s mixologists to create one-of-a-kind craft cocktails. Drinks were made up of seasonal Green City Market farmers’ produce and Wirtz Beverage Illinois’ local and organic beverage brands including Casa Noble, Death’s Door, Templeton Rye and Greenbush Brewing, the company says.
Online competition allows consumers to create personalized aircraft with chance to fly
July 23, 2013
Now officially on store shelves, Santa Monica, Calif.-based Red Bull North America Inc.’s limited-edition Red Bull Flugtag four-pack celebrates the first-ever National Red Bull Flugtag, a homemade, human-powered flying machine competition taking flight in Chicago; Dallas/Ft. Worth, Texas; Long Beach, Calif.; Miami; and Washington, D.C., on the same day — Sept. 21.
Dallas-based Koa Organic Beverages launched a Kickstarter campaign July 23 that will run for 28 days. This fundraising initiative is designed to help produce Koa Organic Water locally in towns all across America using seasonal and sustainable vegetation.
North America market reports growth in sparkling, still beverages, juice drinks
July 16, 2013
The Coca-Cola Co., Atlanta, reported its second quarter and year-to-date 2013 results. Globally, the company reported volume growth of 1 percent in the second quarter and 3 percent year-to-date as well as global volume and value share growth in total non-alcohol ready-to-drink (NARTD) beverages as well as in both sparkling and still beverages.