Beverage News

Jamba, Inventure Foods invite consumers to pick next at-home Fusion smoothie recipe

Jamba Blue Fusion, Red Fusion smoothies now available at retailers nationwide
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Inventure Foods Inc., Phoenix, a marketer and manufacturer of specialty food brands under a variety of company-owned and licensed brand names, announced a consumer-facing campaign to invite fans to vote for the next Jamba At Home smoothie recipe. The Jamba brand is owned by Jamba Juice Co., Emeryville Calif.


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ISBT endorses Beverage Cooler Lounge at Pack Expo 2014

Tradeshow set for Nov. 2-5 at Chicago’s McCormick Place
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The Packaging Machinery Manufacturers Institute (PMMI), the Reston, Va.-based owner and producer of the Pack Expo family of tradeshows, announced that the International Society of Beverage Technologists (ISBT), Dallas, will endorse and staff The Beverage Cooler Lounge at Pack Expo International 2014, which will take place Nov. 2-5 at Chicago’s McCormick Place.


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Mello Yello launches ‘Hand Picked and Refreshed’ antiquing contest

History’s “American Pickers,” Mello Yello give aspiring collectors opportunity to win Ultimate Pickin’ Experience
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This summer, Mello Yello, a brand of Atlanta-based The Coca-Cola Co., is partnering with History’s “American Pickers” TV show in its hunt for handpicked antiques and collectibles and encouraging amateur pickers across the nation to share their own finds.


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Craft beer sales surge 110 percent, Mintel reports

Market research firm estimates beer segment to reach $20 billion in 2014
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New research from Chicago-based Mintel suggests that while craft beer drinkers might enjoy the big, bold flavors of their favorite artisanal brews, they also place a premium on what the beer says about them. For the 25-34 age group, which represents the segment's heaviest consumers, 70 percent say that the brand of beer says a lot about a person, and 66 percent say the style does the same. This strong sense of self has manifested itself in record sales for the craft beer industry, as Mintel estimates sales of craft beer — including craft-style offerings — will reach $20 billion in 2014, more than doubling sales of five years ago.


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Premiumization trend drives distilled spirits dollar sales

Consumers are drinking less but better, Beverage Information & Insights Group reports
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As the economy continues to expand, premium and super-premium distilled spirits are coming back stronger than ever, according to the Beverage Information & Insights Group’s “2014 Liquor Handbook.” The Norwalk, Conn.-based company reports that this premiumization trend means that consumers are drinking less but drinking “better,” which resulted in slower case sales growth of 2.2 percent, reaching 210 million 9-liter cases in 2013.


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TY KU, former Svedka Vodka CEO partner to launch Davos Brands

New company will own, partner with wine and spirits brands on sales, marketing programs
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New York-based TY KU Sake & Spirits created a new importing and marketing group, Davos Brands, under the direction of Founder and former Chief Executive Officer of Svedka Vodka Guillaume Cuvelier, who will serve as the new company’s vice chairman.


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Lassonde Industries completes acquisition of Apple & Eve

Transaction totaled nearly $148 million instead of anticipated $150 million
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Lassonde Industries Inc., a manufacturer and marketer of fruit juices and juice drinks based in Rougemont, Quebec, completed its previously announced acquisition of Apple & Eve LLC, Port Washington, N.Y., for a total cash consideration of $147.9 million.


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Waiakea Water releases inaugural commercial

Bottled water brand celebrates second anniversary
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In celebration of its second anniversary, Waiakea Water has released its inaugural commercial. The roughly 1-minute commercial offers an informational approach about the brand’s natural filtration process through an active volcano.


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ProSupps launches new pre-workout drink with dispensing cap

KarmaCap closure preserves ingredients inside the cap until consumption
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ProSupps USA, Allen, Texas, released its pre-workout powder Mr. Hyde in a ready-to-drink (RTD) format.


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Starbucks reports 11 percent increase in revenue for Q3

Net revenue in the Americas grew 10 percent
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Starbucks Coffee Co., Seattle, reported its financial results for the third quarter of its fiscal-year 2014.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI September 2014 cover

2014 September

The September 2014 Beverage Industry includes a cover story on our Wholesaler of the Year, The Odom Corp., as well as articles about single-cup and iced coffees, cconvenience store growth, vegetable flavors, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

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