Market research firm predicts category to reach $9 billion by 2020
December 19, 2016
Tea sales in the United States have shown strong growth in 2016, continuing the upswing in ready-to-drink (RTD) and refrigerated categories, according to Rockville, Md.-based Packaged Facts. In its new report “Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition,” the market research firm estimates tea sales slightly exceeded $7 billion in 2015, up almost 6 percent. By 2020, Packaged Facts expects retail sales of tea in the United States to close in on $9 billion for the first time, it says.
Four core brands announce marketing campaigns, new product launches
December 16, 2016
White Plains, N.Y.-based Heineken USA welcomed members from its distributor network to Chicago this fall to inform them about product and marketing news surrounding its four core brands: Heineken, Dos Equis, Tecate and Strongbow.
Solutions catalog operates as matchmaking tool for beverage functions
December 16, 2016
Taking place Sept. 11-15, 2017, at Germany’s Messe München exhibition center and the adjacent ICM Internationales Congress Center München, drinktec will bring together companies large and small and attract visitors from all business areas.
The National Association of Convenience Stores (NACS) hosted its 2016 NACS tradeshow Oct. 19-21 at Atlanta’s Georgia World Congress Center. With a tradeshow floor encompassing approximately 410,000 square feet, the event featured more than 1,200 exhibiting companies showcasing thousands of new products.
Long-term agreement will focus on national distribution plans for craft brewer’s portfolio
December 15, 2016
New Holland Brewing Co. Founder and President Brett VanderKamp and Pabst Brewing Co. (PBC) Chairman Eugene Kashper announced that the two companies will enter into a long-term partnership agreement, effective first quarter 2017. The partnership will focus on the national distribution and sales of the Holland, Mich.-based craft brewer’s full portfolio of beers.
Brand adds two new videos to “My Takes of Whisky” video series
December 13, 2016
Lagavulin Single Malt Scotch Whisky, a brand of Diageo plc, London, and actor Nick Offerman, set digital screens ablaze last year with “Yule Log,” a video that provided an enjoyable fireplace-viewing, the company says. Offerman is back at it again this year with another New Year’s Eve video.
In celebration of National Hot Cocoa Day on Dec. 13, Keurig Green Mountain Inc., Waterbury, Vt., and Swiss Miss, a brand of Chicago, Ill.-based ConAgra Brands Inc., are introducing two new varieties of Swiss Miss Hot Cocoa K-Cup pods.
James Quincey to succeed Muhtar Kent as CEO in May
December 9, 2016
The Coca-Cola Co., Atlanta, announced that its Board of Directors has unanimously approved the recommendation of Chairman and Chief Executive Officer (CEO) Muhtar Kent for an evolution of the company’s senior leadership structure. Under the new structure, company veteran James Quincey, president and chief operating officer (COO), will succeed Kent as CEO, effective May 1, 2017.