Naturally sweetened carbonated soft drink kicks off in Fresh Market stores
August 26, 2014
Coca-Cola Life, a reduced-calorie carbonated soft drink (CSD) sweetened with cane sugar and stevia leaf extract, will arrive in the United States this week, according to an Aug. 22 blog post by The Coca-Cola Co., Atlanta.
Craft brewer to expand supply with distribution partner James Clay
August 25, 2014
This September, Left Hand Brewing Co., Longmont, Colo., will expand its craft beer supply across the United Kingdom with distribution partner James Clay, a U.K.-based importer and distributor of craft beer with 25 years of experience. In addition, Left Hand named Sharona Selby as its first on-site, international brewery representative to represent the brand in the U.K. market.
Maxwell House, Gevalia, Yuban and McCafé brands to join family of Keurig brands
August 25, 2014
Waterbury, Vt.-based Keurig Green Mountain Inc. and Northfield, Ill.-based Kraft Foods Group Inc. announced a multi-year licensing, manufacturing and distribution agreement for Kraft's branded coffees in Keurig portion pack formats compatible with Keurig consumer and commercial brewing systems in the United States.
Racks designed to entice bottled water sales at foodservice locations
August 20, 2014
Kraft Foodservice, a division of Northfield, Ill.-based Kraft Foods Group Inc., is offering free merchandising racks for its Mio liquid water enhancers. Designed to boost bottled water sales at foodservice locations, the company is offering two options: a hitchhiker rack or a cooler door rack.
Cold-brewed coffees are gaining attention in the marketplace, including among Beverage Industry readers. Showing their affinity for ready-to-drink, cold-brewed coffee, 22 percent of voters named High Brew Coffee as the best new product that was posted on www.bevindustry.com during the month of July, making the new lineup the winner of the magazine’s July Readers’ Choice Product of the Month poll.
National Honesty Index rates Honolulu, Washington, D.C., most honest cities
August 19, 2014
Honest Tea, a Bethesda, Md.-based independent operating unit of The Coca-Cola Co., conducted The 2014 National Honesty Index and found that, when faced with a choice to be honest or not, 95 percent of Americans were honest, up from 92 percent in 2013.