Beverage News

Wat-aah! to sponsor ‘Songs For A Healthier America’ program

Functional water brand partners with Hip Hop Public Health, Partnership for a Healthier America

New York-based functional water brand Wat-aah! announced its role as presenting sponsor of the "Songs for a Healthier America" program, which will be produced by Hip Hop Public Health (HHPH), and Washington, D.C.-based The Partnership for a Healthier America (PHA), whose honorary chairwoman is First Lady Michelle Obama.


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About.com releases beer market infographic

Graphic highlights ingredients, consumption and nutrition

The New York Times Co.’s About.com, a website that provides consumers with information on numerous topics, released an infographic detailing aspects of the American beer market.


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Pepsi Max airs new commercial to promote gaming campaign

‘Disappearing Sanders’ spot features NFL Hall of Famer Barry Sanders

Purchase, N.Y.-based PepsiCo’s Pepsi Max brand debuted a new TV commercial to support its latest gaming campaign.


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Southern Wine & Spirits of Utah acquires Phoenix Wine & Spirits

New deal creates largest wine broker in Utah

Southern Wine & Spirits of America Inc., Miami, announced that Phoenix Wine & Spirits, Salt Lake City, joined its Southern Wine & Spirits of Utah (SWS-Utah) division. The combined entity, which will operate under the SWS-Utah name, will be the largest wine broker in the state, according to the company.


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Pepsi releases Beyoncé ‘Dance for a Chance’ super fan video

Eight winners received VIP concert passes, meet-and-greet with the pop star

Purchase, N.Y.-based PepsiCo’s Pepsi brand released a super fan video featuring the eight winners of its “Dance for a Chance” contest. The winners worked with pop star Beyoncé’s choreographer, Chris Grant, to create a unique video of them dancing to her hit song “Grown Woman.”


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Malibu, Maroon 5 partner for Marooned on Malibu Island competition

Competition enables fans to nominate their hometown to host a Maroon 5 concert

Purchase, N.Y.-based Pernod Ricard USA, a subsidiary of Pernod Ricard SA, partnered its Malibu rum brand with pop band Maroon 5 to host a collaborative competition titled Marooned on Malibu Island.


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Boomers staying active

Millions of baby boomers in the United States are determined to stay active as they get older and are looking for new products including beverages to help them do so, according to consumer research by Fonterra Nutrition, carried out by TNS.


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Mixers show growth on-premise, report finds

Consumer interest growing in mixers used in cocktails at restaurants and bars

Following the growth trend in spirits and the rise of cocktail culture, mixers used in the preparation of cocktails and mixed drinks in restaurants and bars are on a solid growth trajectory, according to the “On-Premise Bar Mixer Marketplace” report by Chicago-based Technomic.


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Tim Hortons launches single-serve coffee cups

At-home brewing option available in 12- and 14-packs

Tim Hortons Cafe & Bake Shop, Dublin, Ohio, is adding single-serve coffee cups to its portfolio. The at-home brewing option is compatible for use in Waterbury, Vt.-based Green Mountain Coffee Roasters’ (GMCR) Keurig single-cup brewers, the company says. The single-serve coffee cups are not licensed and do not have an affiliation with GMCR, it adds.


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Jones Soda launches Michigan-themed series

Limited-edition Jones Sodas bottled and sold in Michigan

Jones Soda Co., Seattle, announced the launch of its Michigan-themed Jones Sodas, which are bottled and sold exclusively in Michigan.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

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2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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