New Scotch whisky represents brand’s first new luxury blend since 2007
December 18, 2014
Chivas Regal, an import brand of New York-based Pernod Ricard USA, introduced Chivas Regal Extra, the brand’s first new global expression since 2007. Crafted to complement the brand’s collection of premium blended Scotch whiskies, Chivas Regal Extra is a rich-tasting whisky blended for consumers seeking more from their drinking experiences, the brand says.
Changes come as spirits company approaches 80th anniversary
December 15, 2014
Just before its 80th anniversary, the former Heaven Hill Distilleries Inc. unveiled a new corporate name, Heaven Hill Brands, and a new logo that captures the Bardstown, Ky.-based company’s evolution from a leader in American whiskey production to the nation’s sixth-largest distilled spirits supplier, it says.
Coca-Cola bottler announces $35 million investment
December 15, 2014
Montgomery Coca-Cola Bottling Co., a division of Birmingham, Ala.-based Coca-Cola Bottling United, announced a $35 million investment in the Montgomery, Ala., area that will improve distribution, create jobs and help the local community.
It’s that time of year where homes and businesses get in the holiday spirit with decorations, festive music and tasty treats. The consumer packaged goods (CPG) market is no stranger to this holiday inspiration including limited-edition products and packaging. However, adding these seasonal items to a retailer’s merchandising plans adds a special consideration during this time of year.
Minds + Machines Pioneer Program enables craft brewer to create targeted online presence
December 9, 2014
Fort Collins, Colo.-based craft brewer New Belgium Brewing Co. joined the Minds + Machines Pioneer Program for .beer URLs. New Belgium will be one of the first breweries to use and promote the .beer domains, which include newbelgium.beer, nbb.beer, sour.beer, find.beer and more.
Bottler will add Cleveland and Cookeville, Tenn., to territories
December 8, 2014
Coca-Cola Bottling Co. Consolidated, Charlotte, N.C., announced it has signed a definitive agreement with an affiliate of Atlanta-based The Coca-Cola Co. to expand the bottler’s franchise territory to include the Cleveland and Cookeville, Tenn., territories, which currently are served by Coca-Cola Refreshments USA Inc. (CCR), a wholly-owned subsidiary of The Coca-Cola Co.
Harris Poll finds that beer is top choice for year-round consumption
December 3, 2014
Although a number of brand owners have been reaching out to consumers to highlight ideal food and beverage pairings with their signature beverage offerings, research suggests that the time of year also can have an impact on what consumers want to drink.