First launch in new line of limited-edition spirits
October 31, 2016
Chicago-based Koval Distillery announced the release of Barreled Peach Brandy, the inaugural product in a new line of limited-edition spirits named Susan for President. Distilled from organic peaches and aged in Koval Rye barrels, this spirit harkens to the golden sweetness of summer, the company says.
Dr Pepper Snapple Group Inc. (DPS), Plano, Texas, reported third quarter net sales of $1.68 billion, a 3 percent increase on favorable product and package mix, a 1 percent increase in sales volumes and higher pricing. Net sales growth was reduced in the quarter by 1 percentage-point of unfavorable foreign currency translation.
Most Interesting Man to sync with brand’s college football sponsorship
October 28, 2016
After premiering a trailer of The Most Interesting Man in the World last month, Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, released a full-length commercial, “Airboat,” which reveals more of the character’s mystique and depth. In this latest installment, viewers ride full throttle alongside The Most Interesting Man and discover more about his legend, as he races airboats down sand dunes and spars in Samurai armor, the company says.
Retailer’s commitment to local craft breweries creates $100MM-plus in economic impact, it says
October 27, 2016
More than 20 years ago, Grand Rapids, Mich.-based Meijer began carrying its first craft brew. Today, the retailer remains committed to the growing industry and supporting up-and-coming local breweries across the Midwest, it says.
Southern Glazers Wine & Spirits receives case number 4 million
October 25, 2016
Napa, Calif-based Delicato Family Vineyards announced that Bota Box, the eco-friendly wine producer of premium 3- and 1.5-liter bag-in-box and 500-ml Tetra Pak wines, has reached another pivotal benchmark for the family-owned winery by reaching 4 million cases in sales.
Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., announced that NBA All-Star and Dew front man Russell Westbrook, who signed on with the brand last year, renewed his partnership through the 2018-19 NBA season. Simultaneously, the NBA champion and All-Star point guard Kyrie Irving is joining the DEW lineup, the company says. Westbrook and Irving will partner with the brand to celebrate the lifestyle and culture of the game in unexpected ways, including an exciting and larger-than-life activation around tip off, it adds.
Portland, Ore.-based Pyramid Breweries announced the launch of its 1977 Lager in commemoration of the NBA’s Portland Trail Blazers’ 1977 title run. As the third edition of the brew partnership with the Trail Blazers, raising a pint with this distinctly Portland beer celebrates the 40th anniversary of the team's victorious season, the company says.
Harbor Distributing LLC, High Country Beverage take home award
October 24, 2016
White Plains, N.Y.-based Heineken USA announced that Harbor Distributing LLC of California and High Country Beverage of Colorado have been selected as this year’s recipients of the company’s 1864 Award for Responsibility and Sustainability. For the first time, the 2016 selection process considers environmental sustainability efforts, as well as best-in-class practices promoting responsible consumption and moderation, the company says. The award was presented to the winners on Oct. 20 at the Heineken USA annual National Distributor Conference in Chicago.