According to a survey of top retail chief marketing officers by BDO USA LLP, Chicago, retailers are expressing increased optimism for Black Friday and Cyber Monday sales this year due to improving consumer confidence and unemployment numbers.
Nestlé Waters North America (NWNA), Stamford, Conn., announced that its current president and chief executive officer, Kim Jeffery, plans to step down from that position after 34 years with the company, including 20 years in that role, to assume a non-executive chairman position effective Feb. 1, 2013.
PepsiCo, Purchase, N.Y., announced the opening of a new food and beverage innovation center in Shanghai. The state-of-the-art, Leadership in Energy and Environmental Design (LEED) facility, which is PepsiCo's largest research and development (R&D) center outside of North America, will serve as a hub of new product, packaging and equipment innovation for PepsiCo's businesses throughout Asia.
According to a study by Kelton Research on behalf of Miller Lite, more than half of Americans gather with friends or family the night before Thanksgiving. This year, Chicago-based MillerCoors’ Miller Lite brand is sponsoring some of those get-togethers by giving away $50,000 toward what it’s calling “Beersgiving” celebrations.
Campbell Soup Co., Camden, N.J., and SodaStream International Ltd., Airport City, Israel, announced an agreement to license Campbell’s V8 Splash and V8 V-Fusion brands for the SodaStream home beverage carbonation system.