Most Popular Stories

Svedka launches colorful advertising campaign

Pepsi and Mountain Dew kick off ‘Iconic Summer’ promotion

Miller Lite selects winners of its Miller Time Internship

Sports and protein drinks share the glory

Mike’s Hard Lemonade Co. new releases

Most Emailed Stories

Celestial Seasonings offers teas for any season and any reason

Liquid supplements make strides in a changing landscape

Liftgate choice and use advice

2012 State of the Industry: Tea and Ready-to-Drink Tea

New flavors, packages boost spirits category

Starbucks and GMCR form long-term partnership

Mike’s Hard Lemonade Co. new releases

Xyience Xenergy has the power to win

Recent Discussions

CEO - 2012 State of the Industry: Energy Drinks

- A natural alternative for energy

- V8 Hint of Lime and Hint of Black Pepper

- Moskato Life

- Popeye Energy adds a classic touch

Print & Digital Edition Subscriptions

Beverage Industry Insider eNewsletter

Online Registration

Subscription Customer Service

Home » Commentary

Commentary
Subscribe

Last Drop: Personalized nutrition

December 3, 2010

By Jennifer Zegler

Beverage Industry's Managing Editor Jenny Zegler discusses the movement toward custom-built beverages. Beverages have become a go-to category for consumers looking to supplement their diets with products, such as hybrid beverages containing nutrients missing from the typical diet and functional formulas offering enhanced performance benefits.

Beverage Beat: Fanfare for Fair Trade

November 12, 2010

By Elizabeth Fuhrman

Fair Trade certified beverages grow in popularity, finds Beverage Industry's Editor-in-Chief Elizabeth Fuhrman. Fair Trade USA, a third-party certifier of Fair Trade products in the United States previously known as TransFair USA, released a number of announcements to coincide with Natural Products Expo East in Boston last month.

Last Drop: Priority evolution

November 12, 2010

By Jennifer Zegler

Occasion-based need states are predicted to drive shopping habits in the future, finds Beverage Industry's Managing Editor Jenny Zegler. Consumers are choosing beverages less by category and more by occasion-based need states, according to trend presentations at...

Beverage Beat: Beverages do a body good

September 10, 2010

By Elizabeth Fuhrman

A broken bone causes Beverage Industry Editor-in-Chief Elizabeth Fuhrman to search for foods and beverages fortified with calcium and vitamin D.

Last Drop: Acquired tastes

September 10, 2010

By Jennifer Zegler

Beverage Industry Managing Editor Jenny Zegler tries a beverage with a unique taste factor.

Beverage Beat: When life gives you lemons

August 11, 2010

By Elizabeth Fuhrman

Beverage Industry's Editor-in-Chief Elizabeth Fuhrman is one of many consumers who reach for the tart and sweet beverage this summer.

Last Drop: Real simple?

August 11, 2010

By Jennifer Zegler

Institute of Food Technologists’ Food Expo spotlights the appeal of simplicity, but Beverage Industry Managing Editor Jenny Zegler wonders if the beverage industry fitting in with the trend.

Last Drop: Pairing proliferates

July 9, 2010

By Jennifer Zegler

Craft beer takes cues from the wine, notes Managing Editor Jennifer Zegler.

Beverage Beat: China shows mass appeal of beverages

July 9, 2010

By Elizabeth Fuhrman

A visit to China, which coincided with the 2010 Shanghai World Expo, proves power of China's population.

Multimedia

Videos

Image Galleries

Jim Koch

Behind the Scenes at Boston Beer Co.

More from Beverage Industry's February 2011 cover story interview with the Boston Beer Co. Photos by Vito Palmisano.

4/25/13 2:00 pm EDT

Global Food Safety Impact on Facilities

AVAILABLE ON DEMAND SQF 2000, FSMA, ISO 22000/PAS220 and other standards continue to gain traction in an attempt to create safer foods and beverages.

THE MAGAZINE

Beverage Industry Magazine

BI May 2013 cover

May 2013

The May 2013 Beverage Industry includes a cover story on Celestial Seasonings tea, as well as articles about liquid supplements and sports and protein drinks, and an Up Close with Revolution Brewing. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.

Sports Nutrition Trends

View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED