The Distilled Spirits Council of the U.S. records that pre-mixed cocktails was the fastest-growing spirits category in 2021. One thing’s for sure, more new ready-to-drink (RTD) cocktail launches will be executed. When the dust settles, which RTDs will have earned a precious place in consumers’ repertoires, and which will have lost their stake?
Poll data identifies consumer preferences driving RTD market
September 16, 2022
The Spirits Council of the United States (DISCUS), Washington, D.C., issued its research report analyzing the rapid growth of spirits-based ready-to-drink (RTD) cocktails and consumer RTD preferences.
Distiller taps 3 Rivers Energy Partners to support project
September 14, 2022
Beam Suntory, Chicago, will invest more than $400 million to expand production at its Booker Noe distillery in Boston, Ky., which produces Jim Beam. This expansion will increase capacity by 50%, while reducing the distillery’s greenhouse gas emissions by the same percentage, through the use of anaerobic digestors that will produce renewable natural gas to power the facility, according to the company.
Boulevard Brewing Co. announced its second collaboration with fellow Midwestern company Foundry Distilling. The newest collaboration — The Sixth Glass American Malt Whiskey — is produced from the mash bill of Boulevard’s Belgian-style quadrupel ale, The Sixth Glass, the company says.
Data explores latest trends in cocktails, wine and presentation/execution
September 12, 2022
Southern Glazer’s Wine & Spirits, Dallas and Miami, unveiled the results of its 2022 Liquid Insights Tour, a coast-to-coast educational initiative designed to explore and identify the latest trends in cocktails and wine. Over the course of 111 days, Brian Masilionis, director of on-premise commercial strategy and national accounts for Southern Glazer’s, led a team of its mixologists to sample more than 400 drinks in 83 restaurants, bars and hotels, compiling their insights to discover emerging cocktail and wine trends across the United States.
BACARDÍ rum closed out National Rum Month with the launch of BACARDÍ Reserva Ocho Rye Cask Finish – the second installment in the BACARDÍ limited-edition cask finish series.
Accelerator program furthers investments to entrepreneurs from underrepresented communities
September 8, 2022
Since launching its Pre-Accelerator Programme in July 2021, Distill Ventures (DV), an independent drinks accelerator devoted to building and scaling the drinks brands of the future, has invested its initial goal of $5 million to entrepreneurs from underrepresented communities. Now, DV is announcing its aim to invest an additional $5 million in global funding committed by Diageo, DV’s sole funding partner, during the next year.