Usually when people think about a disruption, it comes with a negative connotation: the neighbors upstairs who sounds like they have a personal bowling alley, the fire alarm testing in the middle of the workday, or the road construction that takes a major roadway down to one lane.
In the past year, Life Up LLC’s Foco 100% Pure Coconut Water line has added 10 distributors, secured distribution in major supermarket chains and more than doubled its sales, according to Contessa Foconut Donna Bimbo, chief executive officer of the Brooklyn, N.Y.-based company.
In the sea of beverages on the retail shelves, consumers definitely have no shortage of options from which to choose. When you take into account the number of new SKUs out there, it can get even more intriguing.
The readers of Beverage Industry must have an interest in mixology. Based on the results of the publication’s Readers’ Choice Product of the Month poll for October, Seismix LLC’s ZMix instant cocktail mixes were a crowd pleaser, garnering 31 percent of the vote.
If you ask Janie Hoffman how chia has impacted her life, you’ll notice her face light up with excitement as she shares what those little seeds have done for her health and well-being and why she wanted to share that same passion with a broader community.
Celsius Holdings Inc., the Boca Raton, Fla.-based maker of Celsius negative-calorie beverages, reported a revenue increase of 47 percent to $3.42 million in the third quarter of 2014, which ended Sept. 30. This increase was associated with a 60 percent increase in international sales to approximately $1.6 million due to increases from existing accounts and initial sales in Brazil. In addition, domestic sales increased 38 percent to approximately $1.9 million because of a 66 percent increase in health and fitness retail accounts and a 53 percent increase in domestic retail accounts. However, this was partially offset by a 6 percent decrease in Internet sales and the elimination of a liquidator sale that took place during the same period in 2013.
Switchel Organic beverages available in Original, Blueberry and Cherry varieties
October 14, 2014
CideRoad LLC, Mendham, N.J., launched an organic line of switchel beverages. Also known as “haymaker’s punch,” switchel typically features water, vinegar and ginger, according to Wikipedia. CideRoad Organic Switchel beverages will be available in Original, Blueberry and Cherry flavors.
The August 2015 issue of Beverage Industry includes a cover story about Goose Island beer, as well as articles about digital marketing, energy drinks, and CORE Hydration bottled water. Check it out today!