Alternative Drinks

Vita Coco works to make coconut water the next orange juice

Coconut water brand uses flavors to appeal to consumers

Ten years ago, U.S. consumers might have thought you were a bit “nutty” if you told them that coconut water would be a multimillion-dollar beverage category one day. In fact, Vita Coco Co-founders Michael Kirban and Ira Liran didn’t even believe it at that time.


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KonaRed capitalizes on benefits of coffee fruit

Beverage company credits success to partnerships with FutureCeuticals, Splash Beverage Group

Flashing back to arts and crafts projects from childhood, a common instruction from parents and teachers was to “use what you have.” Shaun Roberts took that concept a step further when he developed KonaRed juices.


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BeBevCo introduces Cheech and Chong Chillaxation drink

New product joins portfolio of relaxation drinks

Statesville, N.C.-based Bebida Beverage Co., also known as BeBevCo, released a new Cheech and Chong Chillaxation drink together with its partially owned subsidiary, Relaxation Solutions Inc.


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Cocozia expands East Coast distribution

Coconut water brand adds Mom’s Organic Market, Earth Origins Market retailers

Cocozia, a brand of Epicurex LLC, North Miami Beach, Fla., is expanding its reach into Earth Origins Market and Mom’s Organic Market stores. The coconut water brand will be available at more than 10 Mom’s Organic locations in Maryland, Pennsylvania and Virginia. Earth Origins Markets has locations in Florida, Maryland and Massachusetts.


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Never Hungover

Maloof Ventures first launched Never Hungover dietary supplements in select GNC stores in December and expanded the brand nationwide in early 2014.


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Consumers seek gluten-free products to promote healthy lifestyles

Devotion Vodka touts gluten-free attributes on package

During May, the medical and dietary communities recognize Celiac Awareness Month, shedding light on the gluten-related autoimmune disease that impacts approximately 3 million Americans, according to the University of Chicago Celiac Disease Center.


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OrganicMe launches 4 functional beverages

EnergizeMe, FocusMe, CalmMe and SleepMe packaged in Rexam’s 12-ounce Sleek cans

OrganicMe, a Scottsdale, Ariz.-based subsidiary of True Me Brands, launched four new functional beverages that span multiple occasions and need states throughout the day, the company says. U.S. Department of Agriculture-certified organic and 100 percent natural, the drinks are packaged in 12-ounce Sleek cans from Chicago-based Rexam BCNA.


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KonaRed expands partnership with Splash Beverage Group

Sales and marketing agreement to complement distribution relationship

KonaRed Corp., Koloa, Hawaii, announced that it has formally expanded its relationship with Splash Beverage Group Inc., Ft. Lauderdale, Fla., by signing a sales and marketing agreement to complement the duo’s distribution agreement.


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Celsius Holdings reports 65 percent revenue increase in Q1

Revenue reached a record $3.9 million in the quarter

Boca Raton, Fla.-based Celsius Holdings Inc. reported its financial results for the three months ending March 31. The company marked a 65 percent increase in revenue to $3.9 million in the quarter, with domestic sales increasing 16 percent and international sales increasing 133 percent, it says. As such, gross profit increased 61 percent to $1.4 million.


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Liquid concentrates spread from America to Europe, Asia

Beverage Industry to explore global beverage trends in May 2014 issue

Hard ciders were popular in the United Kingdom for years before reaching the mainstream U.S. market. Likewise, stevia was used as a sweetener in Japan for decades before getting approval as a safe food additive in the United States in the form of Rebaudioside A, according to Cargill. Many trends are born overseas and eventually make their way to the U.S. market. But that doesn’t mean Americans can’t be trendsetters too.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI November 2014

2014 November

The November 2014 Beverage Industry includes a cover story on Mamma Chia, as well as articles about almond milk, Veev vodka, and mass merchandisers. Check it out today!

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