Beer

Dogfish Head partners with Woolrich clothier for new craft beer

Craft brewer also releases new Desert Sage Bravo craft beer with Juniper Ridge
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Milton, Del.-based craft brewer Dogfish Head announced a “liquid and solid” partnership with Woolrich, Pa.-based American clothing maker Woolrich for a new craft beer.


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Johnny Appleseed to build world’s largest ice luge

Hard apple cider brand’s record-setting ice luge to stand 25 feet tall
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Johnny Appleseed Hard Cider, a brand of St. Louis-based Anheuser-Busch, is working to break world records by building the world’s largest ice luge in Boston on June 19.


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Dunkles

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In celebration of its 25th anniversary, Gordon Biersch Brewing Co. has revived its first beer: Dunkles unfiltered dark lager.


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Peroni Nastro Azzuro joins (Red) charity to help fight AIDS

Italian beer brand named official beer of Eat (Red). Drink (Red). Save Lives.
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Peroni Nastro Azzurro, an Italian beer brand of London-based SABMiller plc, is teaming up with AIDS charity (Red) as the official beer of Eat (Red). Drink (Red). Save Lives. The new (Red) campaign, which runs through June 10, is led by chef Mario Batali and butcher and meat purveyor Pat LaFrieda to raise money and awareness to fight AIDS. Peroni will provide support at a number of participating restaurants and bars across the country during the campaign.


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Narragansett Del's Shandy

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Narragansett Brewing Co. introduced the second release in its “Hi Neighbor Mash-Up” series: Narragansett Del’s Shandy.


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Goose Island The Ogden

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Goose Island Beer Co., a part of Anheuser-Busch,  launched the second of three new beers as part of its Imperial Series: The Ogden.


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Corona Extra announces ‘Fill Your Summer’ campaign

Marketing initiative marks beer brand’s first bilingual, multicultural summer campaign
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Corona Extra, brewed, marketed and supplied by Constellation Brands' Beer Division in the United States, kicked off its first-ever bilingual and multicultural summer campaign on May 6 with the launch of “Fill Your Summer.” The 360-degree marketing initiative aims to solidify the brand’s place as the go-to beer for summer by focusing on a single idea that is relevant to both Hispanic and general market consumers: the idea that Corona turns an ordinary summer moment into something extra, according to the brand.


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Johnny Appleseed Hard Apple Cider

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Anheuser-Busch, the U.S. arm of Anheuser-Busch InBev, released its first wholly new brand in eight years: Johnny Appleseed Hard Apple Cider.


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Beer liquid concentrates could take home carbonation to a new level

At-home carbonation machines enable consumers to experiment with craft beverages
By Stephanie Cernivec
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In February, The Coca-Cola Co. and Green Mountain Coffee Roasters Inc., now known as Keurig Green Mountain, announced plans to develop a new at-home beverage system called the Keurig Cold that would enable consumers to make their own Coca-Cola branded drinks at home.


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Heineken unveils ‘Open Your Summer’ promotion

Beer brand launches 6 limited-edition, city-themed labels
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White Plains, N.Y.-based Heineken USA unveiled the details of its “Open Your Summer” program, which is designed to reward consumers and build on the excitement of summer’s celebrations.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

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2014 September

The September 2014 Beverage Industry includes a cover story on our Wholesaler of the Year, The Odom Corp., as well as articles about single-cup and iced coffees, cconvenience store growth, vegetable flavors, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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