The Boston Beer Co. chart released in celebration of National Lager Day
December 10, 2013
In celebration of National Lager Day, Dec. 10, Samuel Adams, a brand of Boston-based The Boston Beer Co., released an infographic detailing historical facts compiled by its brewers as well as survey results compiled by Wakefield Research, Arlington, Va.
This National Lager Day, Dec. 10, St. Louis-based Anheuser-Busch will raise a toast to the popular beer style — and with good reason. A new survey conducted by the brewer and KRC Research found that many adults still say that lager is their favorite type of beer, despite the ever-increasing interest in different styles of beers and brewing.
Real-time artwork represents all competing countries, quest for victory
December 9, 2013
To celebrate the 2014 FIFA World Cup Brazil, the event’s official beer sponsor, St. Louis-based Anheuser-Busch’s Budweiser brand, partnered with performance painter David Garibaldi to create a commemorative, one-of-a-kind work of art.
Consumers are ‘drinking less but drinking better,’ Technomic reports
December 2, 2013
Premium adult beverages are providing momentum to the on-premise channel, according to Chicago-based Technomic Inc.’s 2013 BarTAB Report. Although the channel is slowing overall as consumers control their spending, higher-priced spirits and beers are growing in restaurants and bars, Technomic reports. In 2012, the on-premise channel grew in 0.7 percent in total volume to reach 1.9 billion gallons, and sales rose 3.5 percent to $97.3 billion, it reports. However, Technomic projects there will be slight declines in volume but continued dollar growth in 2013 and 2014.
Los Angeles-based Drinks Americas Holdings Inc.’s Day of the Dead craft beer now is available on-premise at the Walt Disney World Resort in Orlando, Fla. The authentic Mexican beer, which is brewed at Mexican-owned brewery Cerveceria Mexicana, now is part of the beverage lineup at the Mexico Pavilion in Epcot.
Third-annual Black Friday craft beer available one day only
November 21, 2013
For the third year in a row, Milwaukee-based Lakefront Brewery Inc. is celebrating Black Friday with a limited-edition beer. The special brew, Black Friday Imperial India-Style Black Ale, will be available at the brewery on Nov. 29 only.
On-premise ale and cider sales were on the rise in the third quarter of 2013, reports Restaurant Sciences LLC, Newton, Mass. Ale sales grew 2 percent and cider sales grew 39 percent compared with the prior-year period, it reports. Comparatively, nationwide on-premise lager sales were down 7 percent compared with the third quarter of 2012, it adds.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!