Company makes additional improvements to mobile app
October 31, 2016
Dunkin' Donuts, Canton, Mass., announced that it is the first national coffee chain to enable gifting and payment within Messages in iOS 10. Dunkin' Donuts fans now can access the Dunkin' Mobile App through the App Store for iMessage to deliver mobile Dunkin' Donuts gift cards to friends, family and colleagues as quickly and simply as sending an emoji, it says.
Starbucks Coffee Co., Seattle, announced the launch of the next generation of its Verismo System by Starbucks: The Verismo V Brewer. The new single-cup brewing system offers a sleek design, enhanced features, and expanded coffee and espresso pod variety, allowing consumers to craft Starbucks brewed coffee, espresso and caffé lattes consistently and conveniently, the company says.
Brand extends into 10 hot and iced, long-leaf options
October 18, 2016
Englewood Cliffs, N.J.-based Unilever announced that its Pure Leaf brand is expanding beyond the ready-to-drink shelves with the launch of bagged and loose-leaf teas. Available nationwide in 10 hot and iced varieties, Pure Leaf’s new range of new long-leaf teas share the brand’s passion for realness by giving consumers the most genuine tea experience, the company says.
More and more companies are embracing corporate social responsibility (CSR) and recognizing the ways in which it resonates with various consumer demographics. CSR initiatives can vary, and many beverage companies have engaged in one program or another. These can include monetary donations based on sales, partnerships and the donation of products or services during times of need.
Sonic Drive-In, Oklahoma City, Okla., introduced Frozen Sweet Teas as part of its Ultimate Iced Tea Stop. Its new lineup of frozen drinks will be joined by three new flavors of iced tea: Wildberry, Black Cherry and Pomegranate Hibiscus.