Production line observations, studies and evaluations for any beverage category usually focus on several prime factors: equipment capability, machinery speeds and capacities, productive time maximization, and packaging configurations.
In a famous episode of the “I Love Lucy” show, Lucy and Ethel go to work in a candy factory where their packaging skills are put to the test. Chocolates make their way one by one down a conveyor, and the women must wrap each one before it reaches the next packaging station. If one chocolate makes it past them unwrapped, they’ll be fired.
Original equipment manufacturers (OEMs) have been quick to respond to increasing demands within the beverage industry by creating equipment that accommodates faster filling times, flexibility in processing, and quick handling of multiple SKUs.
Pre-Socratic Greek philosopher Heraclitus said “The only thing that is constant is change.” Applicable to nearly all walks of life, the consumer packaged goods market has come to embody this quote as the market welcomes a number of new products, brands and even categories.
Blue Moon Brewing Co., a Golden, Colo.-based operating unit of MillerCoor’s Tenth and Blake Brewing Co., is celebrating its 20th anniversary with the planning of a new brewery that is scheduled to open in 2016.
Blending ingredients and flavors are critical processes in the beverage industry. If the process is incomplete or even occasionally overly done, the end result will not be the quality expected, and the product can be wasted.
“Come with me, and you’ll be, in a world of pure imagination. Take a look, and you’ll see into your imagination.” Those famous first lines from “Pure Imagination,” the song sung by Gene Wilder in “Willy Wonka and the Chocolate Factory,” might be designed to invoke a sense of childhood bliss in relation to candy and sweet treats in the 1971 movie, but at Lagunitas Brewing Co.’s Chicago facility, the music is designed to welcome legal-drinking-age consumers into a more adult experience.
On HGTV’s “Flea Market Flip,” contestants get a chance to purchase items at suburban or rural flea markets for the chance to revitalize and reimage them in order to resell them. Some contestants might get very artistic in their transformations, while others are just looking to restore a classic piece.
The August 2015 issue of Beverage Industry includes a cover story about Goose Island beer, as well as articles about digital marketing, energy drinks, and CORE Hydration bottled water. Check it out today!