Jamba Juice and The Inventure Group Inc. introduced Jamba All-Natural Smoothies take-home smoothie mixes. The mixes are packaged in stand-up packaging and contain frozen fruit, nonfat yogurt and Jamba Juice’s signature antioxidant boosts in Jamba’s popular Razzmatazz, Mango-a-Go-Go and Strawberries Wild flavors.
Bacardi USA’s Martini brand added Martini Rosato, an aperitivo made with red and white wines as well as Mediterranean aromatics. Martini Rosato combines crisp aromatics such as raspberry, lemon and citrus, enhanced by the warm, soft-toned notes of cloves, nutmeg and spice.
Pernod Ricard USA’s Malibu Caribbean Rum brand introduced Malibu Cocktails, a line of premixed drinks packaged in 1.75-liter flexible plastic pouches. The line will launch July 1 in Rum Punch, Caribbean Cosmo and Tropical Mojito flavors.
The FRS Co. added two new energy drinks sweetened with stevia. The all-natural drinks include FRS’s blend of B vitamins, vitamin C and quercetin and are available in Apricot Nectarine and Orange flavors.
Brown-Forman’s Jack Daniel’s brand added Ginger Splash to its Country Cocktails line. The ready-to-drink malt beverage combines the taste of ginger ale and Jack Daniel’s Tennessee Whiskey with a splash of citrus, the company says.
Two Leaves and a Bud Tea Co. introduced three medicinal herbal teas formulated for specific health benefits. All three teas are 100 percent caffeine-free and contain a mix of ingredients to maximize the benefits, the company says.
Eternity Beverages LLC launched Into Energy Drink, which is made with less carbonation than traditional energy drinks, the company says. Into Energy Drink contains water from the Austrian Alps that is infused with European vitamins and is available in Pure, Sugarfree and Cranberry varieties.
Pernod Ricard’s Beefeater brand released Beefeater Summer Edition Gin. The limited-edition gin has a lighter flavor that was designed to reflect the more relaxed style of summer drinking, the company says.
California Natural Products released a line of multi-functional, all-natural sustained energy protein drinks under the CalNaturale Svelte brand. CalNaturale Svelte is a non-dairy, gluten-free natural product formulated as an energy, protein and meal replacement beverage.
The September 2015 issue of Beverage Industry includes a cover story about our Wholesaler of the Year, Andrews Distributing, as well as articles about coffee pods, Geloso Beverage, and sweetener choices in beverages. Check it out today!