New Products

March New Products

March 16, 2009
This article is a conglomerate of new products offerings in March 2009.

Read More

Gatorade Focus

February 16, 2009
The Gatorade Co., a division of PepsiCo, reformulated its Gatorade Tiger Focus. The product includes theanine, which when combined with carbohydrates and hydration, helps promote mental focus, the company says. Gatorade Tiger Focus also provides vitamin E, and has half the calories and 25 percent more electrolytes than Gatorade Thirst Quencher. Gatorade Tiger Focus will be available at grocery stores in a 32-ounce bottle and 16.9-ounce eight-packs, and at convenience stores in a 32-ounce and 16.9-ounce bottles.
Read More

Monster Hitman

February 16, 2009
Monster Beverage Co. released Monster Hitman Energy Shooter. The 3-ounce energy shot provides consumers a 5,000-mg. energy blend, including glucose, L-carnitine, caffeine, inositol, guarana, glucuronolactone and maltodextrin. No more than one bottle should be consumed every four hours, the company says. Monster Hitman Energy Shooter features the iconic ‘M’ in front of a circular target on the bottle. Each 3-ounce shot retails for $2.99.
Read More

Sprite Green

February 16, 2009
The Coca-Cola Co. unveiled Sprite Green, a reduced-calorie beverage made with Truvia, Coca-Cola’s stevia-based natural sweetener. Sprite Green contains 50 calories per 8.5-ounce serving and 5 percent lemon juice. The beverage was created to appeal to active young adults, the company says.
Read More

New Products - February

February 16, 2009

Odwalla Inc., a part of The Coca-Cola Co., introduced two reduced-calorie drinks to its product portfolio.

Read More

Dry soda flavors

January 15, 2009
Dry Soda Co. released two new flavors for the first time since 2005. The flavors are Juniper Berry and Vanilla Bean, and the sodas join the company’s Kumquat, Lavender, Lemongrass and Rhubarb flavors. Vanilla Bean Dry contains 60 calories and is aromatic and lightly sweet; and Juniper Berry Dry carries 50 calories and is accentuated with a pine essence, the company says. The products also are made with fruit or herb extracts and sweetened with 14 to 19 grams of cane sugar. The sodas are packaged in 12-ounce single-serve bottles and four-packs, which retail for $1.69 and $5.99, respectively. Twelve-bottle shippers also are available online.
Read More

Family-sized white tea

January 15, 2009
Inko’s LLC launched a new size for its RTD iced white tea line. Flavors including White Peach, Blueberry and Unsweetened Mint now are available in 64-ounce multiserve containers. Inko’s brews contain 28 calories per serving and its Unsweetened Mint flavor has zero calories. In addition, the teas are made with less than 3 mgs. of caffeine per serving. Inko’s 64-ounce family-sized White Teas are packed eight to a case and join the company’s line of nine 16-ounce RTD iced white teas and Inko’s White Tea Energy drink. The 64-ounce containers retail for $3.99 each.
Read More

Leinenkugel's 1888 Bock

January 15, 2009
The Jacob Leinenkugel Brewing Co. released Leinenkugel’s 1888 Bock, which is based on the Leinenkugel family’s original bock recipe, and was brewed using a 20- to 25-day cold lagering process that gives it a smooth toasted malt flavor. The product contains 5.1 percent alcohol by volume and is sold in six-, 12- and 24-packs and on draft. The six-pack retails for $6.49 to $7.99, and will be available until March.
Read More

January New Products

January 15, 2009

Nestea launched Red Tea Pomegranate & Passion Fruit as an addition to its line of ready-to-drink iced teas.

Read More

Muscle Milk Light

December 15, 2008
CytoSport Inc. unveiled Muscle Milk Light with 160 calories vs. the original 270 calories. Muscle Milk Light is available in Chocolate, Vanilla Crème and Strawberries ’n Crème flavors. The product is packaged in a 14-ounce bottle with a screw-top. Muscle Milk Light has a complete daily dose of “healthy fats,” protein and carbohydrates in one bottle, the company says. Each bottle is priced at $3.79.
Read More



Image Galleries

Wine Riot - Chicago

Second Glass hosted Wine Riot in Chicago on May 2 and 3. Wine Riot offered attendees an all-access pass to hundreds of new wines as well as multiple educational sessions about different wine styles and varietals. (Photos by Jennifer Haderspeck)

6/25/14 2:00 pm EDT

Crafting growth: A look into the bourgeoning craft beer market

Learn how the beer segment is performing and where it is heading, what to consider before expanding your markets and innovations that are captivating consumer audiences.


Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI July 2014 cover

2014 July

The July 2014 Beverage Industry includes a cover story on the 2014 State of the Industry, as well as articles about PepsiCo Americas Beverages, Rooibee Red Tea kids line, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
View Results Poll Archive


Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products


Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!


facebook40 twitter    youtubelinkedgoogle+ icon 40px