New Products

Acai Roots Pure Acai Juice

Acai Roots added Pure Acai Juice to its line of superfruit juice beverages. The juice is made from Brazilian acai berries and contains 3,000 ORAC units per serving, omega-3 fatty acids, vitamins and minerals, the company says.

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Starbucks Natural Fusions Coffee

Starbucks Coffee Co. introduced Natural Fusions, a line of naturally flavored premium coffees. Natural Fusions are made with Arabica coffee beans blended and specifically roasted to complement a vanilla, caramel or cinnamon flavor.

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Organic B.R.A.T.

B.R.A.T. Diet LLC introduced a line of organic beverages designed to help soothe children’s upset stomachs. Organic B.R.A.T. Feel Better Drinks are based on the stomach soothing principles of the B.R.A.T. diet, which stands for bananas, rice, applesauce and toast.

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Rishi Tea Masala Chai Concentrate

Rishi Tea partnered with the Jane Goodall Institute for its U.S. Department of Agriculture certified organic and Fair Trade Masala Chai Concentrate. The Masala Chai Concentrate features a microbrewed blend of spices and vanilla infused with full-bodied single-origin black tea, the company says.

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Odwalla Strawberry Protein Monster

Odwalla, a subsidiary of The Coca-Cola Co., added Strawberry Protein Monster to its line of protein-fortified smoothies. Strawberry Protein Monster combines organic soymilk and 25 grams of milk protein with strawberries as well as vitamins B6 and B12, calcium, and zinc.

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NX Energy Drink

Futuristic Brands LLC introduced its line of NX Performance Fuel energy drinks. NX, which stands for Nitrous Express, drinks contain the functional ingredient quercetin for long-lasting energy, the company says. The drinks are available in Hot Fuel, Speed Freak, and sugar-free, zero-calorie Lean & Mean.

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G Series and G Series Pro

The Gatorade Co., a division of PepsiCo, introduced the G Series and G Series Pro lines formulated for athletic performance. The G Series features Prime 01, Perform 02 and Recover 03 varieties. In addition, Gatorade introduced the G Series Pro, which features formulas that were originally developed by The Gatorade Sports Science Institute to meet the needs of college and professional athletes, the company says.

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Rescue Water

Arizona Beverage Co. collaborated with supplement manufacturer Twinlab Corp. to introduce Rescue Water, a line of enhanced waters. Available in four flavors with individual formulations, Rescue Water is fortified with a proprietary blend of Twinlab vitamins and green tea extract for antioxidants.

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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI March 2015

2015 March

The March 2015 Beverage Industry includes a cover story on Lagunitas Brewing Co., as well as articles on the 2015 Beer Report, cocktail mixology, and more. Check it out today!

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Beer Category Trends

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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!