New Products

January New Products

Nestea launched Red Tea Pomegranate & Passion Fruit as an addition to its line of ready-to-drink iced teas.

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Muscle Milk Light

CytoSport Inc. unveiled Muscle Milk Light with 160 calories vs. the original 270 calories. Muscle Milk Light is available in Chocolate, Vanilla Crème and Strawberries ’n Crème flavors. The product is packaged in a 14-ounce bottle with a screw-top. Muscle Milk Light has a complete daily dose of “healthy fats,” protein and carbohydrates in one bottle, the company says. Each bottle is priced at $3.79.
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Vitamin + Fiber Water

Ly Brothers Corp. Inc. introduced Vitamin + Fiber Water, a functional beverage that provides more than 7 grams of fiber in each bottle. The drink also contains vitamins C, B, A and has no preservatives or additives. The 20-ounce bottle is available in Guava Groove, OrangeUHappy, Mellow Mango, Pomehydrate, Lychee Luv and Peach Ecstasy flavors. Each bottle is priced at $1.99.
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Soma Beverage Co. introduced Metroelectro Micronutrient Water, a bottled water that combines antioxidants, electrolytes and zinc without sweeteners or calories. The beverage is packaged in a 20-ounce bottle and retails for $1.29 to $1.59. Metroelectro is the company’s first brand extension since Mintwater released in 2004.
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Budweiser American Ale

Anheuser-Busch Inc. launched Budweiser American Ale in September. The beer is brewed with caramel malted barley and dry-hopped with Cascade hops from the Pacific Northwest. The beer is amber colored and offers a sweet malt character with a noticeable citrus aroma, the company says. American Ale is available on draft, in 12-ounce bottles in six-packs and 22-ounce single-serve bottles. A six-pack retails for $9.
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Honest Ade Superfruit Punch with Yumberry and Goji Berry

Honest Tea added Honest Ade Superfruit Punch with Yumberry and Goji Berry. Honest Ade Superfruit Punch combines antioxidant-rich berries with organic strawberry and pear juice, the company says. The beverage is low in sugar and also is USDA certified organic. The product is available in 16.9-ounce PET bottles that retail for $1.59. Honest Ade Superfruit Punch with Yumberry and Goji Berry comes as an addition to Honest Ade Pomegranate Blue, Cranberry Lemonade, Orange Mango with Mangosteen and Limeade flavors.
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Anti-Ageing Water

Global Beverage Innovations developed Anti-Ageing Water, a cosmeceutical water that contains VitRx dimethylaminoethanol (DMAE), 100-mg. of calcium and 220-mg. of magnesium. The beverage has a clear appearance and is neutral tasting and non-carbonated, the company says. The product is packaged in a 16.9-ounce bottle, and is said to improve blood circulation, fight constipation and promote natural weight loss, the company says. A bottle retails for $1.98.
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November New Products

NBI Juiceworks introduced Sun Shower Light ‘N Healthy Super Juice beverages.

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Borba Skin Balance Water

9th Street Beverage, a non-alcohol subsidiary of Anheuser-Busch, began distributing Borba Skin Balance Aqua-less Crystallines and Borba Skin Balance Water, in packets and bottles, respectively. The packets are added to to a 16-ounce bottle of water for two servings, the company says. The packets and bottles offer antioxidants, vitamins and botanicals for skin-care benefits, such as clear complexion, smoother skin and help for dry, dehydrated skin. Borba Skin Balance Aqua-less Crystallines are available in four varieties: Clarifying, designed to help oily skin and pore cleansing; Age Defying, to help the appearance of aging skin, fine lines and wrinkles; Firming, to promote skin’s natural smoothness; and Replenishing, to diminish skin’s dryness and sensitivity. Borba retails for $2.99 a bottle and $28 for box of 14 packets.
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Fuze Empower

Fuze Beverage Co. announced its commitment to bringing breast cancer awareness and education to consumers with its newest flavor Empower. The company donated $650,000 to Susan G. Komen for the Cure with the introduction of this beverage. The product is a Pomegranate Acai Berry flavor and contains antioxidants that are equal to one serving of vegetables. The product is available in 18.5-ounce and 16.9-ounce bottles and retails for $1.79.
Fuze also introduced Black and Green Tea. The product contains Acai Berry as well as vitamins C, E, B3, B5, B6 and B12. Antioxidants equal to two servings of vegetables are in each 18.5-ounce bottle, the company says.

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Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.


Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

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BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Bottled Water Trends

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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