Beverage Industry’s 2010 Bottler of the Year is a company whose ownership isn’t afraid to take risks and innovate in order to find new ways to develop revenue streams. Coca-Cola Bottling Co. Consolidated, Charlotte, N.C., has built its core business this year through innovative pricing strategies, enabling its sales force with new technology, grass roots marketing and strengthening its distribution through an automated warehouse picking system.
merchandisers have been on both the winning and the losing ends of the beverage
retail spectrum during the past year. Traditional mass merchandise outlets saw
the smallest sales growth among non-traditional grocery outlets last year,
according to retail analyst firm Willard Bishop, Barrington, Ill.
Glazer’s Distributors has grown to be one of the country’s largest distributors
of beer, malt beverages, wine and spirits with operations in 11 states.
Glazer’s represents nearly every vendor of alcohol somewhere in its territory.