Approximately two out of three “health and eco” consumers identify selection of healthy and organic products or produce as the most important factor when deciding where to shop regularly, according to the August 2013 “Market Lifestyle of Health and Sustainability (LOHAS) MamboTrack Health & Natural Shopper Research & Beverage Market Industry Insight” report.
Taking into account outside elements like economic challenges, environmental hurdles and trepidatious consumers, consumer packaged goods (CPG) manufacturers have a number of things to consider when it comes to developing new products.
With a company history that spans more than 90 years, The Double Cola Co. has a lot from which to pull influence. But the Chattanooga, Tenn.-based company isn’t resting on its laurels. Instead, it continues to give its established brands a contemporary touch and is now making its first push beyond the carbonated soft drink (CSD) market, which has been its sole focus until recently.
Following up on last year’s new standards for school meals, the U.S. Department of Agriculture (USDA) unveiled its new “Smart Snacks in School” nutrition standards that will affect food and beverages sold in vending machines and a la carte.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!