- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
The Drinks Group LLC launched Sips Sparkling Cocktails, which are made with premium vodka, natural flavors and real juice. Available in Purple Plum Cosmo, Pineapple Mandarin Tropitini, Cucumber Mojito and Lavender Lemondrop varieties, Sips Sparkling Cocktails were designed for women who prefer spirit-based cocktails over flavored malt beverages, the company says. The drinks are available in 750-ml. bottles, retailing for $5.99 each, and 355-ml. slim cans, retailing for $5 for two cans.
The Drinks Group LLC, South Lake Tahoe, Nev.
Distribution: Select markets