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Propel

PepsiCo Inc. relaunched Propel in a new lighter bottle that uses 33 percent less plastic and 30 percent less label material than the previous bottles. It also added a Blueberry Pomegranate variety and launched two new sub lines with added nutrients: Propel Body and Propel Mind. Propel Body is available in Peach Mango and contains 10 percent of the daily value of fiber, the company says. Propel Mind comes in Black Cherry, and contains vitamin E, plus choline. The new flavors and packaging are available in 20- and 24-ounce bottles, as well as 16.9-ounce six- and 12-packs. A 20-ounce bottle retails for $1.59
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Behind the Scenes at Boston Beer Co.

Behind the Scenes at Boston Beer Co.

More from Beverage Industry's February 2011 cover story interview with the Boston Beer Co. Photos by Vito Palmisano.
05/19/11 3:00 PM EST

HFCS and Sugar: The Facts Every Marketer Needs to Know

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Despite the scientific consensus that high fructose corn syrup (HFCS) is safe, natural and nutritionally the same as table sugar, there has been vocal misunderstanding of these facts among consumers—and good-faith, though misguided, efforts by beverage marketers to respond to those consumers by removing HFCS from their products.

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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