Beverage Industry

The Coffee Bean & Tea Leaf RTD Coffees, Teas

April 5, 2010


Specialty coffee and tea retailer The Coffee Bean & Tea Leaf launched a new line of bottled coffee and tea beverages to be sold in select stores. The line includes three coffee and three tea-based bottled beverages made with the Coffee Bean’s own premium coffee beans and tea leaves. The retailer bottled its three most popular café drinks: Café Latte, Café Mocha and Café Vanilla. Each is made with 100 percent Costa Rican coffee beans and low-fat milk. Café Mocha is flavored with Dutch chocolate, Café Vanilla with vanilla bean and Café Latte enhances pure coffee flavor with a hint of milk, the company says. The coffee beverages are available in 9.5-ounce bottles. The tea selections are Honey Rooibos, a caffeine-free herbal infusion; Jasmine Pearl, made with premium Chinese green tea scented with Jasmine blossoms; and Peach Assam, a combination of Indian Assam tea with ripe peach notes. The tea selections are packaged in 12-ounce bottles and range from 90 to 105 calories per bottle. All selections have a suggested retail price of $1.95.

The Coffee Bean & Tea Leaf, Los Angeles
Telephone: 800/832-5323
Internet: www.coffeebean.com
Distribution: Regional
Ingredients: Jasmine Pearl tea: premium brewed jasmine tea using filtered water, pure cane sugar and citric acid.