Beverage Industry

Rebranding unveiling

January 16, 2012
Verve

Vemma updated the packaging for its Verve brand of energy drinks and shots. The packaging was redesigned to better align with the company’s modern, premium and healthy look as well as feel, it says. Verve energy shots feature a clean, fresh and predominantly white design that signifies healthy energy, the company says. A 24-bottle fridge pack will replace the energy shot’s 12-bottle display box. There also is a QR code on the label and packaging that links to the Verve Energy Shot website.