Beverage Industry

Malibu Tropical Sea Breeze ready-to-drink cocktail

May 2, 2011


Malibu Caribbean Rum, a brand of Pernod Ricard, expanded its offerings of ready-to-drink cocktails with the launch of Malibu Tropical Sea Breeze. The cocktail is a blend of Malibu coconut rum with cranberry, pineapple and grapefruit flavors. It is packaged in a 1.75-liter flexible pouch with a leak-proof dispenser nozzle. The package gives the product the ability to chill quickly and be portable for summertime outdoor activities, the brand says. Malibu Tropical Sea Breeze ready-to-drink cocktail is available for $19.99.

Pernod Ricard USA, Purchase, N.Y.
Telephone:
914/848-4041
Internet: www.pernod-ricard-usa.com
Distribution: National