Beverage Industry

Evian Issey Miyake edition

September 28, 2010


Danone Waters of America Inc.’s Evian Natural Spring Water brand partnered with fashion icon Issey Miyake for its fourth annual limited-edition designer bottle. Miyake is known for his minimalist style and the bottle features a shimmering flower that was inspired by the designer’s Pleats Please line, the company says. The flower also embodies Evian’s “Live Young” tagline, the company says. The Issey Miyake Limited Edition Evian bottle is available for pre-sale online for $7.99 per bottle or $49.99 per case.

Danone Waters of America Inc., White Plains, N.Y.
Telephone: 954/735-4040
Internet: www.shopevian.com
Distribution: Select markets

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