Beverage Industry

Evian’s limited-edition Diane von Furstenberg bottle

November 15, 2012

 A brand of Danone, Evian Natural Mineral Water carries on its celebration of youth and purity with the release of the newest addition to its limited-edition bottleevian collection by American designer Diane von Furstenberg. The new bottle reflects a playful celebration of life and features a nod to the designer’s iconic mantras with, “Water is Life is Love is Life is Water is…,” gracing the bottle in her distinct handwriting, the company says. Von Furstenberg drew inspiration from her personal relationship with Evian water and her own love of life, it adds. The result is a design that combines Evian’s commitment to purity with von Furstenberg’s youthful and optimistic philosophy. Von Furstenberg is the first American and female designer to be appointed for this bottle design collaboration. Evian’s limited-edition bottle label by von Furstenberg is printed in organic ink and features the designer’s ubiquitous heart DVF logo in a hue of red, created exclusively for the Evian collaboration. The bottle, composed of 100 percent recyclable packaging, is sealed with Evian’s new screw cap design.