Beverage Industry

Smirnoff introduces new vodka flavors

October 16, 2012

Smirnoff Iced Cake and Kissed CaramelSmirnoff, a brand of Norwalk, Conn.-based Diageo, added new dessert-flavored vodkas to its portfolio to kick start the holiday season. Created from Smirnoff No. 21 Vodka, Smirnoff Iced Cake and Smirnoff Kissed Caramel flavored vodkas join the brand’s popular line of confectionary flavored vodkas, including Fluffed Marshmallow and Whipped Cream.

"As pioneers in the world of cocktail culture, we're always experimenting with new tastes and trends to expand our portfolio and give consumers delicious, high-quality flavored vodka options suitable for all responsible drinking occasions," said Dan Kleinman, brand director for Smirnoff, in a statement. "Smirnoff Iced Cake and Smirnoff Kissed Caramel make the perfect base for any celebratory cocktail; whether it's a birthday, an engagement or a promotion at work, these flavors work so well with those key moments that call for raising a glass."

Smirnoff Iced Cake and Kissed Caramel vodkas currently are available at liquor and grocery stores nationwide. A 750-ml bottle has a suggested retail price of $12.99.