Beverage Industry

Caribou Coffee launches growlers, sparkling drinks

May 15, 2012

Caribou Coffee launches growlers, sparkling drinksCaribou Coffee Co. Inc., Minneapolis, introduced six new all-natural sparkling teas and juices as well as 64-ounce growlers at its coffeehouses.

Sparkling Green Tea Lemonade, Peach Black Tea and Lemon Ginger Pomegranate Juice varieties as well as the Caribou Growler are permanent additions to the company’s lineup. Berry Black Tea, Mint Lime White Tea and Very Berry Juice varieties will be available for a limited time throughout the summer.

"We're thrilled to launch our exciting new sparkling beverages, which will help our customers keep cool all summer long," said Alfredo Martel, senior vice president of marketing and product management, in a statement. "We're also happy to introduce the Caribou Growler this summer because it offers another easy way for our fans to stay cool and share their love of refreshing drinks with others."

The growlers, which can be filled with iced tea and juices, currently are available in select Caribou retail coffeehouses and will roll out to all locations by May 21, the company says.