Beverage Industry

Ball Corp. earns Cans of the Year awards

November 8, 2011

Ball Corp. earns Cans of the Year awardsDuring the international Canmaker Summit in Istanbul, two beverage packages manufactured by Broomfield, Colo.-based Ball Corp. received Cans of the Year awards. Established in 1996, the Cans of the Year Awards highlight new developments in metal packaging innovation.

Ball’s 56.8-cl. aluminum can with special finishes for Foster’s lager beer earned a silver award in the Beverage, Two Piece category. The can was manufactured in Germany for Heineken, UK Ltd.

A silver award in the Bottles category went to the 16-ounce Alumi-Tek bottle for Miller Lite beer. Ball’s Alumi-Tek bottle is resealable, lightweight, quick to chill and easy to pour, offering a bottle-like drinking experience in a sustainable metal can, the company says. The bottle was made at Ball’s manufacturing facility in Montcello, Ind.

“The can’s superior sustainability story — along with Ball’s new, innovative and eye-catching graphic capabilities — allows for valuable on-shelf differentiation for our customers,” said Jim Peterson, Ball’s vice president of marketing and corporate affairs, in a statement.

Additionally, the company recently announced another can innovation. Ball now manufactures a 568-ml. can, a popular can size in Europe, for the North American market.  

"The 568-ml. can, often called a royal or imperial pint in the United Kingdom, offers Ball’s North American customers a new option to differentiate their brands and appeal to consumers,” said Robert M. Miles, vice president of sales for Ball's metal beverage packaging division in the Americas, in a statement. "Can size has proven to be an important element of branding and Ball now offers more than 20 can sizes worldwide.”

The sleek-looking 568-ml. beverage can’s size — approximately the height of a 24-ounce can and the diameter of a 16-ounce can — provides beverage makers with valuable on-the-shelf differentiation and is ideal for energy drinks, teas, alcohol beverages and other premium products, the company says.