Beverage Industry

Conservation emblem

October 14, 2011
Hawaiian Springs

Hawaii-based premium natural water company Hawaiian Springs LLC announced its bottles will bear the emblem for Preserving Paradise, the conservation initiative the company launched this spring. Under the Preserving Paradise initiative, Hawaiian Springs Young Natural Artesian Water will dedicate a portion of its sales to support Hawaii’s environmental organizations that protect the islands’ fragile and unique ecosystem, particularly endangered native flora and fauna. The company says the new labels call attention to Hawaii’s biodiversity, and it hopes consumers will join them in safeguarding the islands’ natural splendor.