Beverage Industry

Everlast Sports Nutrition HyperPlex RTD Shake

April 12, 2010


Everlast Sports Nutrition released a ProLine of sports supplements, including HyperPlex Ready-to-Drink Shake. The ProLine was developed by a team of industry professionals that includes nutritionists, athletes and fitness-enthusiasts, the company says. The shake features 40 grams of slow and fast acting proteins for muscle recovery and growth, it says. HyperPlex shakes also are lactose free. The shakes are available in Rich Chocolate and Creamy Vanilla flavors in 17-ounce Tetra Pak cartons for a suggested retail price of $2.99.

Everlast Sports Nutrition, New York, N.Y.
Telephone: 888/900-1910
Internet: www.everlastproline.com
Distribution: National