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Articles Tagged with ''beer''
Deschutes Brewery is bringing back its Red Chair Northwest Pale Ale from January through April.
Beer production today is on the rise as more knowledgeable consumers seek higher-quality premium and craft beers.
Using one of the largest “focus groups” in Budweiser history, Anheuser-Busch collected feedback at summer-long, nationwide sampling events involving thousands of consumers in order to select three beers for its limited-edition Budweiser Project 12 sampler pack.
Marrying Belgian brewing and American craftsmanship, Duffy & Partners designed Brewery Ommegang’s brand identity to honor the brand’s heritage and celebrate the innovation of American craft brewing, it says.
According to a study by Kelton Research on behalf of Miller Lite, more than half of Americans gather with friends or family the night before Thanksgiving. This year, Chicago-based MillerCoors’ Miller Lite brand is sponsoring some of those get-togethers by giving away $50,000 toward what it’s calling “Beersgiving” celebrations.
This month, Diageo North America will launch a limited-edition holiday beer under the Guinness brand name.
Jacob Leinenkugel Brewing Co., a division of MillerCoors’ Tenth and Blake Brewing Co., introduced the third in a series of Big Eddy brews.
The Innis & Gunn Brewing Co. Ltd. launched a limited-edition small-batch beer infused with spiced Caribbean rum.
When launching a beverage at retail, companies can choose to take the traditional route or take a chance and travel the more innovative road.
Customer satisfaction toward purchases in the soft drink and beer categories remained relatively stable in the last year, with both segments showing approximately a 1 percent decrease in scores compared with the previous year, according to a study by the American Customer Satisfaction Index (ACSI), Ann Arbor, Mich.