Company plans more on-trend flavor launches throughout the year
July 16, 2014
Sensient Natural Ingredients, a business unit of Sensient Technologies Corp., has launched a new Chili Blends collection, which includes seven authentic dry chili blends inspired by the flavors of Latin America, India, Morocco, Thailand and the United States.
Wild Flavors Inc. expanded its tea flavor blends portfolio with new Tropical Tulsi Tea, Yumberry Black Tea, Goji Berry Green Tea, Pear Mangosteen Rooibos Tea, Blueberry Lemonade Black Tea, Strawberry Lemonade Green Tea and Pomegranate Cherry Cinnamon White Tea offerings.
Health and wellness properties continue to drive flavor choices for many beverage formulators as health-conscious consumers are realizing that in addition to various health benefits, beverages also can be refreshing and flavorful.
Similar to the drops, twists and turns of popular amusement park rides, product fads can leave beverage-makers gasping for breath — and redirecting budgets. Take for example, pomegranate, formerly the most super of the superfruits, which has plausibly suffered the most due to consumers’ frequently fickle preferences.